Back In Canada… The Ben Hogan Golf Equipment Company

The Ben Hogan Golf Equipment Company is Back … in Canada!

72 Years After Legendary Golfer Ben Hogan Captured The Canadian Open, Iconic

Hand-Crafted Ben Hogan Edge Forged Irons Now Available for Unique

Factory-Direct Purchase by Golfers Across Canada

Best-in-Class Pricing, Shipping Program Provides Significant Savings

When Compared to Canadian Retail Costs; 3 Time PGA TOUR Winner J.J. Henry

to use Ben Hogan Irons at Canadian Open

Fort Worth, Texas – July 24, 2018 –  The iconic Ben Hogan Golf Equipment brand, founded in 1953 by one of the game’s greatest golfers,  is back … in Canada.  In timely fashion, 72 years after Ben Hogan captured his first and only professional victory in Canada – winning the Winnipeg Canadian Professional Golf Open in 1946 – and in conjunction with the 2018 RBC Canadian Open, the Ben Hogan Golf Equipment Company has introduced a complete line of new iron sets, wedges and accessories for golfers throughout Canada.

 

As part of its international re-launch, Ben Hogan Golf has created a unique factory-direct purchase and shipping program, whereby golfers throughout Canada can save significantly as compared to competitive products purchased through brick and mortar retail outlets.

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Highlighting the 2018 Ben Hogan line of products are the new, re-engineered Ben Hogan Edge forged, game-enhancement irons, modeled after one of golf’s most successful iron sets and designed to provide the rare combination of ‘feel with forgiveness.’  In addition to the re-engineered Ben Hogan Edge irons, the complete 2018 line-up of Ben Hogan Golf products can be purchased exclusively at  www.BenHoganGolf.com.

 

3-Time PGA Tour winner J.J. Henry will be teeing it up with Ben Hogan Irons as he competes in the RBC Canadian Open, July 26-29 at Glen Abbey GC, Oakville, Ontario.

 

“72 years ago Ben Hogan captured his only professional victory in Canada, so it is only fitting that we re-introduce the iconic brand to golfers prior to the 2018 RBC Canadian Open,” said Scott White, President & CEO, Ben Hogan Golf Equipment Company.  “All Ben Hogan golf equipment … irons, wedges, hybrids and utility clubs … are hand-crafted, one at a time in our Fort Worth, Texas factory.  This allows us to maintain exceptionally high quality control levels.  Because we only sell directly to the consumer via our website, retail markup is eliminated.  As a result, our tour-quality products cost about half of what competitive products would be priced at in a pro or retail shop.  Even with international shipping costs factored in, customers throughout Canada will be able to buy Ben Hogan Golf Equipment at surprisingly affordable prices.”

 

Re-Engineered Ben Hogan Edge Irons

The original Ben Hogan Edge Irons, which were introduced thirty years ago, gained acclaim as the game’s preeminent ‘Game Enhancement’ irons. Many serious golfers played the Ben Hogan Edge Irons because they looked and felt like a player’s iron, but offered the same forgiveness and playability of an investment cast ‘game improvement’ iron designed for beginners and less skilled players.

 

In 2018, the Ben Hogan Edge Irons have been re-engineered with that same principle of providing exceptional feedback, as golfers can actually feel what they are doing, right or wrong, at impact, and minimize the effect of off-center hits. Now, golfers don’t have to choose between aesthetics and performance.

 

This feel principle is achieved through proven perimeter weighting technology, whereby engineers position weight around the edges or perimeter of the head to create more stability and forgiveness. Up until now, it has been nearly impossible for the golf industry to incorporate perimeter weighting into a single-piece forged iron.  However, the Ben Hogan engineering team answered the challenge and constructed the new Ben Hogan Edge Irons using two separate forged parts.  In achieving this innovation, the hosel and back frame are forged first, then the forged face is laser-welded into place.  While difficult to manufacture, this process allowed the design team to create and deliver exceptional perimeter weighting inside the club head.

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Additionally, highly engineered, hollow head construction allows the thickness of the club face to be varied throughout the set.  The longer irons with stronger lofts have a very thin, yet strong face that promotes more distance, even on off-center hits struck on the toe or heel. The mid and short irons incorporate a progressively thicker face design which provides for a solid feel on scoring shots. As a result, and on average, the Ben Hogan Edge Irons are 12% larger than the tour-proven Ben Hogan PTx Irons. This creates a larger and more forgiving hitting area as shots that are struck closer to the toe or heel, or high or low on the face will perform much like they were hit on the sweet spot.

 

Also, the Ben Hogan Edge Irons are slightly offset. This provides more time for the hands to square up at impact. It also creates a steeper descent angle for higher shot trajectories that better hold the greens. A thicker top line creates an appearance of more mass in the club head which provides more confidence at address.

 

Further, enhanced V-Sole® Technology on the Ben Hogan Edge Irons benefits players of all skill levels. V-Sole Technology, which has long been a trademark of Ben Hogan irons and wedges, has been redesigned and ‘softened’ from sole to face, now combining a high bounce leading edge and low bounce trailing edge on the sole. This innovation minimizes ‘digging’ or ‘dragging’ to ensure solid impact, no matter the turf condition.

 

The longstanding Ben Hogan Precise Loft System has also been simplified in the new Ben Hogan Edge Irons.  The Company remains committed to consistent 4-degree loft gaps between each iron for optimal distance gapping and to minimize loft ‘compression’ at the short end of the set.

 

As with all Ben Hogan irons, the Ben Hogan Edge Irons can be customized at no charge. Golfers can select specific lengths, lies, and grips (standard or mid-sized) as well as their choice of a variety of steel and graphite shafts.

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True to the company’s innovative factory-direct distribution and pricing strategy, products like the Ben Hogan Edge Irons are shipped  direct-to-consumers in Canada for $735.00 ($USD) per seven-piece set (#4 iron – Pitching Wedge).  The Company offers a variety of Express and Expedited shipping options via both DHL Express and United Parcel Service (UPS) with guaranteed arrival to any destination in Canada in ten (10) days or less.  Express and Expedited shipping costs vary by region, but tend to average between $80 and $140 ($USD) for a set of irons.  The Company plans to introduce lower cost ‘Economy’ shipping options soon.

 

Ben Hogan Golf Company now provides short-term financing with NO interest, allowing golfers to pay for their new clubs over a period of time. And, players can Trade-UP their old equipment to offset the costs. Visit www.BenHoganGolf.com for more details.

 

About Ben Hogan Golf Equipment

 

The Ben Hogan Golf Equipment Company manufactures premium golf clubs and golf bags, and is committed to continue Ben Hogan’s reputation of innovation, performance and classical designs.  The company is based in Fort Worth, Texas, Ben Hogan’s longtime home and the site of the original Company which opened in 1953.  The Company offers their premium products online at www.benhogangolf.com exclusively.  By eliminating the retail “middleman”, the Company’s cost structure is minimized and consumers are able to purchase high-quality golf equipment at factory-direct prices.

Until The Next Tee!!

Introducing…. Exclusively @9

Company awarding limited-edition Breitling Navitimer watches for hole-in-ones, attracting new players and group outings to partner courses

INDIANAPOLIS (July 2, 2018) – An Indianapolis-based company is changing expectations in the game of golf by creating truly unforgettable experiences on the course. Exclusively @9 is now offering players at select courses a daily opportunity to win a limited-edition Breitling Navitimer watch any time they score a hole-in-one on designated par-3s. The company’s first partner is The Fort Golf Resort in Indianapolis.

As the only company offering season-long, daily opportunities for golfers to win an exclusive product, @9 is helping to attract new players and more group outings to partner courses. To be eligible, players simply book their tee times through the Exclusively @9 website. No memberships, outside sponsorships, insurance or additional cost is required by individuals or participating groups when booked through @9.

“Exclusively @9 is helping to attract new players to the game of golf and increase excitement during every round that’s played,” said Eric Wynne, president and CEO of The Global Collaboration Group, parent company of Exclusively @9. “Courses have the opportunity to implement our program for the same amount of money third-party vendors charge for only booking tee times. Increased demand reduces inventory, resulting in price increases and greater price stability per round for the course.”

PGA-caliber video equipment is installed by @9 on the designated holes to record and collect data from participating players and provide complete reliability in hole-in-one verification. Using solar energy to power the cameras and recording equipment, @9 can set up multiple holes without laying wires or causing damage to the course. All equipment is installed within a week without disruption of play and eliminates the need for a course representative to be present to verify a hole-in-one.

There is no up-front cost for installation of the program or proprietary, non-intrusive video cameras. Exclusively @9 also offers seasonal courses the opportunity to pre-book rounds during the off-season.

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The Breitling Navitimer. Not exactly your watch from the “dollar store”. A prize worth winning. This does not depict the watch being awarded. Photo Credit: Breitling

As a report from the National Golf Foundation depicts a decline in on-course participation, Exclusively @9 is helping courses differentiate themselves from competitors by offering a unique player experience and opportunity to win an exclusive product for no added cost. The company plans to expand its product offerings and course partners throughout 2018.

“Exclusively @9 is bringing an exciting new element to the game of golf that the industry has never seen before,” said John Swan, PGA director of golf at The Fort Golf Resort. “There are typically about 10 hole-in-ones hit each season at The Fort, and with this one-of-a-kind opportunity from @9, we’re hoping to see even more this year.”

Exclusively @9 is founded by Eric Wynne and Michael Reid who have 50 years of combined experience working for a Fortune 500 insurance and financial services company, including as owners and operators of their own agencies. The duo, along with other business partners, first brought the Exclusively @9 experience to a Web.com Tour tournament in 2017 where a spectator sunk a putt during a putting contest to win the first @9 Breitling limited-edition watch.

The company has formed partnerships with leading organizations in their respective industries, including Breitling, a Swiss watchmaker and Reis-Nichols, a premier Indianapolis jeweler, to offer the highest-quality experiences, products and services. Since 1884, Breitling has established a global reputation for high-precision timepieces, its pioneering role in the development of the wrist chronograph, and its uncompromising commitment to design excellence. The Swiss watchmaker has agreed to manufacture 1,000 limited-edition Navitimer watches that are available through Exclusively @9.

For more information on Exclusively @9, visit www.exclusivelyat9.com. Connect with the company online via Facebook, Twitter and Instagram for additional updates and announcements.

 

Review – Loudmouth Golf StretchTech

Over the past several years I’ve had the pleasure to test and review some exciting golf apparel brands. While some of the brands could be defined as a bit more mainstream others have not. One of the brands that I’ve really enjoyed testing and reviewing has been none other than Loudmouth Golf. These fashions are not a part of your grandfather’s wardrobe collection. Then again… maybe they are as I’m a grandfather.

Every year that I’ve attended the PGA Merchandise Show in Orlando, Florida I always look forward to swinging by their booth to see what new patterns Woody (Owner Scott “Woody” Woodworth) and the crew have come up with. This year was a total surprise and it wasn’t for the patterns that the brand released for 2018. Don’t get me wrong there is a stunning array of new patterns like Castaway, Midnight Lagoon and Flamingo Bay just to name a few. However, what really caught my attention was the development of a new fabric. As much as I loved pants and shorts collections of the past I always felt that there was one flaw. The weight of the fabric. On hot summer days in particular when it came to pants I felt they wore… too hot. This issue has been addressed by Loudmouth Golf with the introduction of a new fabric called StretchTech.

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I had the privilege of discussing the new fabric with Brooke WIndatt (Global Public Relations and Social Media for Loudmouth Golf) at the Loudmouth Golf booth this past January. What I learned about their new fabric was quite significant. Below is a rundown of what I learned about this blend of fabric.

Fabric

The fabric is made from 100% StretchTech Polyester. This blend features great qualities such as being wrinkle free (100%), shrink free and fade free which means that the bold colours used by Loudmouth Golf will not fade. There is a degree of moisture control which ultimately means that the pants won’t cling to you during the dog days of summer thus taking away from your enjoyment on the golf course.

Product Highlights

As most might expect the waistline is detailed by several belt loops ensuring a clean look. The enclosure itself is that of a 2 button-tabbed front closure with zip fly design. Two front pockets and two back pockets make it convenient for sliding a golf glove and scorecard into your back pockets. The right pocket features a “pocket in a pocket” to hold your tee and/or ball marker in between holes. Adding to the comfort is the “Tour Slit” at the bottom hem. Just over the left rear pocket on the hip is the trademark “LM” just for added pop and branding recognition.

I should add that the fit is described as being “modern” and washing in cold water and hanging to dry is highly recommended.

Testing

When I was talking to Brooke at the booth we arranged a review opportunity. I was asked to select any of the new designs. After careful deliberation and narrowing it down to two patterns I opted to go with the new Tahiti StretchTech pants. These pants are bright, bold and 100%… ME! When these pants arrived during the winter I could not wait to put them on. They feature amazing and varying shades of blue, green, pink, orange (coral) and yellow. Flowers and palm fronds are abound. If you want to feel tropical… then these pants are quite simply for you. One thing that I have to add is the ease of scripting an outfit together for your morning round. Because there are so many colours there are always options for a polo to wear just make sure to wear a solid colour with any pants from Loudmouth Golf (or any patterned bottom for that matter).

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The trademarked “LM”.

 

I wore these pants early in the year (first day of Spring) to an appointment with one of my specialists. The nurses loved these pants and they said and I quote “You make it feel like spring”. These pants are eye-catching and the comments that I’ve received about them have been extremely positive. Whether it’s been the GM at the course, the ladies that play in the Scenic Woods Golf Course Ladies league or in one case while shopping at a local grocery store. As a matter of fact, I’ve been asked on several occasions where I got the pants from. Always with a toothy grin I tell people Loudmouth Golf. unfortunately, when you wear fashions from Loudmouth Golf comes pressure. Pressure from a group od ladies that peer over the counter every Monday looking to see what you’re wearing. This week, I wasn’t wearing any Loudmouth Golf and the women walked away disappointed. Apparently, I’ve set the bar too high… too soon. Thanks Woody!!!

Alright so the pants are eye-catching and “aesthetically amazeballs” but how do they perform. Right off of the bat I can tell all of you that these StretchTech Poly pants wear way better than their earlier iterations. This fabric wears “light” and when you get sweaty the new StretchTech fabric does not cling to your body like its predecessor. I think this speaks highly of their moisture management characteristics and I’ve worn these pants in some pretty oppressive heat already this year (33*C or 91*F) plus humidity. Not only are they comfortable to wear but they are also very comfortable to play golf in. Basically, whether you’re going to a social function or the golf course you have a pair of pants that looks great, feels better and performs.

 

As stated earlier the fit is modern and I would classify the fit as somewhere in between traditional and Euro (Slim Fit). That said, the waist sizing is true and when in doubt err on the side of a size up. I ordered a 34″ and they were absolutely perfect. No discomfort ,tightness or bunching in front. I’ve lost more weight where I’m now somewhere between a 32″ and a 33″ waist. That said… the 34’s are still a really good fit.

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This Skort for the Ladies is called Flamigo Bay. I’d wear this pattern in a “NY Second”.

Loudmouth Golf claims that they are “The most fun you can have with your pants on”. You know what? They are! Even the names are witty like a new pattern called “Bull & Cork” which is a darts pattern. I actually would have used “Cork and Bulls”. Not to mention they look amazing and perform. This new StretchTech fabric is tremendous. Patterns are available in pants and shorts for men and for the ladies there are even more options. Women’s apparel feature Bermuda Shorts, Mini Shorts, Skorts. For more information please visit the Loudmouth Golf website.

Until The Next Tee!!