BIG MAX REPORTS RECORD NUMBERS OF YOUNG GOLFERS BENEFITTING FROM USING PUSH CARTS

BIG MAX has been the #1 push cart brand in Europe for the past 15 years and has been steadily growing a loyal band of followers (or pushers) in the U.S. for the past four. In that time, the numbers of push carts seen on fairways across the country has increased hugely but now BIG MAX is reporting that the number of young golfers benefitting from the push revolution is beginning to match that of adult golfers.

“There are three clear advantages of using BIG MAX push carts and we’re seeing more young golfers benefitting from them than ever before,” comments Rick Oldach, CEO of BIG MAX USA. “Fatigue at the end of a round is reduced – there’s a reason you don’t see Pro’s carrying their own bags! Long-term stress on the body is reduced, and we’ve seen through several pieces of research that this is particularly important for young golfer’s developing bodies. And with BIG MAX you get the third benefit that when you are travelling to the course or on the team bus to a match, our Fold Flat technology keeps storage space to a minimum.”

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Photo Credit: BIG MAX

The start of the push cart revolution in youth golf can be traced back to the 2014 NCAA Championship when the entire Stanford team, including eventual winner Cameron Wilson, turned out using push carts. It was clear that this team and their highly respected coach, Conrad Ray, saw a real performance advantage to pushing. This isn’t a new idea in Europe where virtually every one of the national junior teams push their equipment on a cart in competition.

This step change has been reflected in the growth of the BIG MAX college program and the brand’s partnership with the largest girls’ only golf tour in the United States, Peggy Kirk Bell Girls Golf Tour (PKBGT), as Oldach continues, “19 colleges have taken up our Big Max College Program including the University of Oregon, University of California and Iowa State University. They are seeing the benefits of their athletes using push carts and the benefit of BIG MAX in the storage and transportation of our unique Fold Flat carts. It has been particularly satisfying to be the official push cart of the PKBGT this year as they are encouraging their players to push from a very young age, something they will benefit from for the rest of their lives.”

That view is borne out in the research that informed American Junior Golf Association’s ruling that push carts are approved for use in all junior competitions. After researching the issue they found that carrying heavy golf bags on the back and shoulder can contribute to back injuries and fatigue especially among younger players. Doctors concluded that when regularly carrying heavily weighted bags, especially when the bag’s weight comprises more than 20 percent of the golfer’s body weight, the possibility of injury to the lower back, shoulders and neck is increased. In addition, during developmental years, reducing the stress on the back is important in promoting the development of a healthier spine.

Oldach concluded, “Not only does using a push cart help you at the end of a single round, it will help young golfers long after they progress into the adult ranks. We’d obviously like to see BIG MAX carts on every fairway, but while we know not every cart will be a BIG MAX, we’re delighted to see more golfers pushing carts all over the country and to see more young people than ever before pushing a cart and enjoying their round in comfort.”

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Photo Credit: BIG MAX

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About BIG MAX

BIG MAX has been Europe’s #1 push cart brand for over 15 years following the unprecedented success of the world’s first 3 wheel push cart the Ti1000. Available in virtually every country that plays golf, BIG MAX is a name that has become associated with quality and innovation. It’s most recent advancement, Fold Flat technology, has seen BIG MAX pioneer push carts that fold down completely flat, in some cases to less than 5” deep. BIG MAX has furthered its reputation for innovation with its AQUA and DRI LITE technology that in the last quarter of 2017 matched BIG MAX push carts by becoming #1 golf bag and travel cover brand in Germany, a traditional marker for # 1 in in continental Europe.

Until The Next Tee!!

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TaylorMade Golf Company Announces Addition to Players Irons Lineup with P760

Lately, there have been a few pictures floating about over the internet about a new set of irons being used by TaylorMade Golf staff player Jason Day. Being dubbed as the new P760 irons know that these irons have come to fruition and they have been released.

Introducing (formally) the TaylorMade Golf P760 irons. Please see the press release below for more information. They look amazing!

The Next Generation of Forged Progression, P760 Irons Feature Optimized Engineering for Tour-Level Performance

CARLSBAD, Calif. (October 15, 2018) – TaylorMade Golf, the industry leader in iron technology and innovation, announced today the extension of its globally successful P700 series irons with the introduction of P760, a progressive forged players iron designed to give better players specifically what they want and need through the entire set, alleviating the possible consideration of combination sets. The P760 pulls performance technologies and shaping attributes from its Tour-proven siblings, the P750, P770 and P790. The P760 irons effectively replace the P750 & P770 in the TaylorMade lineup, giving players the performance of P750 in the short irons and improves on the performance of P770 in the long irons. The P760’s progressive design is individually optimized for each club from 3-iron to AW to provide Tour-caliber shaping and performance.

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Forged Multi-Material Construction

The progressive design of P760 goes beyond shaping; specifically, the iron’s construction. The P760’s unique iron design transitions from a single piece 1025CS forged head in the 8-PW/AW to a 1025CS forged hollow body with SUS630 face material injected with our revolutionary SpeedFoam™ in the 3-7 irons. The hollow cavity construction (3-7 irons) produces consistent distance while adding forgiveness to maintain optimized gapping throughout the set, while the one-piece forged construction in the 8 through AW results in remarkable feel and shot shaping capability for better ball strikers.

Progressive Player-Preferred Shaping

Shaping is one of the most critical phases in the development of a new iron, and TaylorMade’s engineers set out to create a progressive set that met even the most discerning players’ demands. Head size, offset and lofts have been meticulously detailed to engineer specifically what better players demand for precision shot making. The sole geometry of the P760 has also been redesigned with a chamfered leading edge that delivers a cleaner entry into the turf, activating the club’s bounce without the risk of digging, all within a square look at address.

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SpeedFoam Technology

SpeedFoam technology, which was first introduced in the highly popular P790 irons last fall, has been incorporated into the P760’s 3-7 irons. SpeedFoam serves the dual purpose of generating ball speed while also dampening vibrations to create optimal sound and feel. SpeedFoam is injected into the club head in liquid form before expanding within the club, providing increased face support while maintaining the soft, solid sound and feel that golfers prefer.

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“With P760, we set out to design a players iron for Tour-level competition, combining all the elements that are most desirable to the better golfer. The P760’s progressive set shaping enables short irons to be compact and precise while the long irons take on a hollow construction, injected with our revolutionary SpeedFoam. P760 is designed to inspire confidence whether you’re attacking pins from short range or sticking greens from long range.”

Brian Bazzel, VP of Product Creation, TaylorMade Golf 

Specifications, Pricing & Availability

Available starting November 2 at an MSRP of $1,599.99 CAD, P760 will be available as a 7-piece set (4-PW, with #3 iron and AW also available), equipped with True Temper Dynamic Gold 120 (S300, X100) shafts and Golf Pride Tour Velvet 360 grips.

Until The Next Tee!!
#FightAndGrind #SeeUonTheNextTee

Callaway Footwear Introduces Skyline Golf Shoe

 

Callaway Footwear Introduces Skyline Golf Shoe   

Amesbury, Mass.,September 13, 2018 – Callaway footwear is expanding its spikeless offerings with the addition of the new Skyline golf shoe. This contemporary classic design is fused with the new Callaway POWERdrive™ Platform for total comfort and performance.The Skyline golf shoe will be in the golf shops in early October and like all Callaway footwear, it will be ready to wear right out of the box.
SKYLINE Highlights

Callaway’s new Skyline golf shoe offers a very clean, contemporary styling with its roots being grounded in technical performance. The foundation of the shoe is built on Callaway’s new POWERdrive™ platform. This platform features a Duo-Max™ midsole, that offers a soft and comfortable top layer of EVA foam, surrounded by a more supportive bottom layer of foam, resulting in optimal support and stability. The FusionLite™ TPU spikeless outsole is built for maximum stability and traction. The outsole includes strategic cutouts to allow the shoe to flex and move with the foot throughout the swing. Inside the shoe is the POWERdrive insole. The POWERdrive insole comforts the foot with soft, molded EVA, but also features additional heel and arch support. The upper is made of full-grain leather with Opti-dri™ waterproof protection. The Skyline is backed by a two-year waterproof warranty.
SKYLINE Styles

 

 

 

 

Skyline Specs    

  • Color: Red/White/ Blue, White/Black, Black/Grey
  • Sizes: 8 -12, 13, 14; Widths: Medium and Wide
  • Warranty: 2 Year limited waterproof warranty
  • Suggest Retail: $149.95
  • Available: October 2018

 

About Callaway Golf

Through an unwavering commitment to innovation, Callaway Golf Company (NYSE:ELY) creates products designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls and sells golf accessories under the Callaway Golf® and Odyssey® brands worldwide. For more information, please visit http://www.callawaygolf.com

 

Until The Next Tee!!

#FightAndGrind #SeeUOntheNextTee