DRIVEN BY PERFORMANCE, RICKIE FOWLER CHOOSES TO JOIN TEAM TAYLORMADE WITH MULTI-YEAR AGREEMENT; SET TO PLAY NEW 2019 TP5X GOLF BALL IN COMPETITION

Four-time PGA TOUR Winner and Current #11 in OWGR, Fowler Chooses TaylorMade’s Flagship Tour Ball for Next Phase of his Career

 

Carlsbad, Calif. (January 21, 2019) – TaylorMade Golf Company, an industry leader in product innovation and technology, announced today that it has signed 4-time PGA TOUR winner and one of the most recognizable players, Rickie Fowler, to a multi-year contract to play TaylorMade’s flagship golf ball franchise, TP5x. The announcement comes after Fowler first reached out to the company in the fall of 2018 with an interest in exploring TaylorMade’s premier Tour balls, the TP5 & TP5x.

With the switch, it marks the first time in both Rickie’s amateur and professional career he’s played a new ball brand in competition.

“A lot of the best players in the world are playing pretty damned well with them. It’s no joke.”

Rickie Fowler, on TP5 & TP5x
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The signing is a decisive move by the company that reaffirms its global commitment to putting the highest performing golf ball on Tour in the hands of the most dominant players in the world.

“We are extremely excited to welcome Rickie to the TaylorMade family. He is one of the great athletes in the game today and even more so, an incredible representative of our sport. Rickie’s decision to come to TaylorMade and play our TP5X golf ball further reinforces our belief that if you make the best performing products, the best in the world will choose to play them.”

David Abeles, TaylorMade CEO

After extensive testing in the off-season, Fowler decided that the best performing golf ball for his play is the new TP5x. As an homage to his roots in motocross, Fowler will play the number 15 on his ball. In addition to the golf ball, Fowler will also wear TaylorMade’s premium glove offering – the Tour Preferred Glove, the glove of choice for TaylorMade Tour players constructed from premium materials for optimal comfort, fit and feel.

“It’s been fun to see what the ball can do. Extra yardage on irons, more spin around the green. One less club for me into many holes is a pretty big advantage, too. What more do you want?”

Rickie Fowler

TaylorMade introduced the 2019 TP5 and TP5x golf balls earlier this month, following the resounding global success of their predecessors on worldwide tours. With Fowler, 6 of the top 12 players in the Official World Golf Rankings have now put either the ‘19 TP5 or TP5x in play, further validating its world class performance. The 2019 models feature a new Speed Layer System with High-Flex Material (HFM), the fastest material the company has ever used in a golf ball.

“We knew the performance of our golf balls would motivate Rickie and ease the transition away from the ball he’s played his entire career. With his decision to choose TaylorMade, Fowler becomes yet another top player in the world to make the switch from the perceived #1 ball into TaylorMade and that only further validates our product as the best in the world.”

Eric Loper, Director of R&D, Golf Balls

Rickie will put the TP5x into play beginning this week, when he kicks off his 2019 PGA TOUR campaign at the Farmers Insurance Open at Torrey Pines. With the switch, Fowler joins fellow TaylorMade Tour staffers Dustin Johnson (TP5x), Jon Rahm (TP5x), Rory McIlroy (TP5) and Jason Day (TP5x), each of whom has already made the switch into the new 2019 golf balls at Kapalua. The all new TP5 & TP5x golf balls will hit retail shelves around the world on February 15.

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DISCOVER OUR NEW 2019 TP5 & TP5X GOLF BALLS | TAYLORMADE GOLF

VISIT SITE

For more information on Rickie, the TaylorMade Tour staff or the 2019 TP5 & TP5x golf balls, visit TaylorMadeGolf.ca.

TEAM TAYLORMADE’S SUNG-HYUN PARK SET TO ADD 2019 TP5X GOLF BALL TO EQUIPMENT ARSENAL

Two-Time Major Champion and Current World #2 Officially Announces She Will Switch to the 2019 TP5x, the Industry-Leading 5-Layer Golf Ball from TaylorMade

Carlsbad, Calif. (January 15, 2019) — Team TaylorMade’s Sung-Hyun Park, whose remarkable play in 2018 elevated her to world #2 and who has five LPGA Tour victories including two major championships to her impressive career resume, has chosen to add distance, spin, control and all-around performance with the new 2019 TP5x golf ball.

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SH Park had been playing the same ball for more than 10 years but after testing the new TP5x she made the immediate decision to make the switch. SH Park, who puts a lot of emphasis on spin in her game, found the TP5x to be low spin off the tee but at the same time easy to control around the green leading to the ideal performance combination of speed, power, spin and control.

“I was a little worried to be honest because I’ve used the old ball for a very long time, but I tried the new TP5x and it was really good. I tend to put a lot of emphasis on spin when playing because I swing hard, so sometimes it was difficult for me to control spin, but the new TP5x gives me the right amount of spin and I really liked that. If you make the switch to TaylorMade, you won’t regret it”

Sung-Hyun Park

Since turning pro in 2012, SH Park has done nothing but impress throughout her professional career. Park progressed from the KLPGA Tour to play her first tournaments on the LPGA Tour in 2016 where she earned enough money to secure her Tour card for 2017. Park’s rookie year turned out to be phenomenal, as she became the first player since 1978 to win the Rookie of the Year and Player of the Year awards in the same season.

Park became the fastest player in LPGA history to reach $2 million in career earnings at 7 months and 13 days (19 starts) and the fastest to reach $1 million following her maiden major victory at the U.S. Women’s Open (14 starts). Later in 2017 she would also briefly reach World #1. In 2018, Park claimed another three victories including her second major title at the KPMG Women’s PGA Championship and finished third on the LPGA Official Money List.

 

Like all of TaylorMade’s Tour staff who play the golf ball, SH Park can choose the number she plays on her golf ball. Park was born in September and pronounces that 9 is the most structurally beautiful number, so she has opted to play #9.

She’s set to play the TP5x in competition for the first time as she tees off in the Diamond Resorts Tournament of Champions Presented by IOA in Florida this week.

SH Park’s WITB:

M5 Driver | 9° | MCA KuroKage XT5s

M6 Fairway | 15° | MCA Tensei W6s

M3 Rescue | #2, 17° | HY75s

P790 4, P760 5-PW | Nippon NS Pro 950R

Milled Grind Wedges | 50°, 54° & 58° | Nippon Modus 3 105s

The 2019 TP5 and TP5x will be available at retail starting February 15, 2019 at an MSRP of $59.99 CAD. To learn more about TaylorMade’s new 2019 TP5 and TP5x golf balls, visit  TaylorMadeGolf.ca.

TAYLORMADE GOLF COMPANY DELIVERS MILESTONE PERFORMANCE IMPROVEMENTS IN NEW 2019 TP5 & TP5X GOLF BALLS

Maybe I’ve missed the mark but I have to admit that I have limited using either the TP5 of TP5x golf ball from TaylorMade Golf. The chosen golf ball of their Tour Staff has received accolades from those that have used it. From Tour Staff to mid-handicap players. Most of which say the ball is long and performs great.

In the limited experience that I refer to I have to say a couple of things. First, as memory serves me the ball felt great off of the face of driver and irons. Was it longer than my typical golf ball? In my honest opinion, I don’t think it was longer but it did get a nod as far as short game goes. It performed great on and around the greens. There was however one issue that I had with it. The cover seemed too soft and didn’t seem to be very durable. A sacrifice for feel? Perhaps.

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TaylorMade Golf is introducing new versions of the TP5 and TP5X for 2019. I hope that they address this issue unless it was some sort of anomaly. I fully intend on using both golf balls for the purposes of conducting a more thorough testing process and review this year. So stay tuned. In the meantime, find out all that you need to learn about the latest iteration of these golf balls from the press release below.

Industry-Leading 5-Layer Construction Has Been Reengineered with an Innovative New Speed-Layer System to Deliver Noticeably More Speed in the Most Complete Tour Ball

CARLSBAD, CALIF. (January 3, 2019) – TaylorMade Golf Company, an industry leader in product innovation and technology, today announced the release of its significantly enhanced 2019 TP5 and TP5x golf ball models. Highlighted by its new High-Flex Material (HFM) TaylorMade has taken the 2019 TP5 & TP5x to a new level of performance.

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With the new TP5 and TP5x golf balls, we knew there was an opportunity to make them even faster. Our research into the driver and ball interaction at the moment of impact along with the development of a new material (HFM) has given us the ability to more efficiently convert compression into speed, at any swing speed. The new Speed-Layer System (SLS) controls spin rates that is critical for driver, iron and wedge performance.

Eric Loper, Director of Golf Ball R&D 

The key to achieving enhanced speed without impacting other areas of performance comes down to the ability to weave the new High-Flex Material (HFM) within TaylorMade’s proprietary 5-layer ball construction. In traditional golf balls with 3 or 4 layers, manufacturers are unable to utilize a soft core AND maintain high ball velocities.

 

With the 2019 TP5 and TP5x, speed and spin are effectively decoupled—which enables an incredibly soft core to be “wrapped” by increasingly stiff materials, creating a Speed-Layer System with each outer layer getting progressively faster.

 

Based on initial player testing with the 2019 TP5 and TP5x, the top athletes in the world are experiencing speeds they’ve never seen before. During a recent testing session, Jon Rahm (who averages 177-179 MPH ball speed with driver) was seeing numbers upward of 186 MPH with an average of around 182.5 MPH. Additional TaylorMade staff professionals also experienced noticeable gains in ballspeed at a recent testing session across high, mid and lower swing speeds.

 

New Speed-Layer System with HFM 

The new Speed-Layer System is comprised of four increasingly stiff layers, featuring a new material called HFM. HFM is the fastest material TaylorMade has ever used and is essentially a tightly wound spring and when compressed generates more rebound energy for more ball speed. The tightly wound spring characteristic of HFM also increases the force on the driver face, further increasing the speed of the golf ball when it leaves the driver face.

 

Tri-Fast Core 

The Tri-Fast Core consists of an extra-large, low-compression inner core (16 compression in TP5 & 25 compression in TP5x) and a progressively stiffer outer core and mantle. The combination of these three layers work in conjunction to create lower drag and increased carry—the primary reason TP5 and TP5x have become the hottest Tour balls in golf. The Tri-Fast Core delivers breakthrough iron performance by achieving maximum carry, giving golfers of nearly every swing speed (over 60 MPH) choosing less clubs into the green.

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Dual-Spin Cover 

The Dual-Spin Cover boasts an ultra-soft cast urethane cover and a 30% more rigid inner cover. This system creates a condition that is ideal for greenside control, as the rigid inner cover forces the soft urethane cover into wedge grooves for maximum spin generation.

 

Additional enhancements in the 2019 TP5 and TP5x models includes a new Soft-Tough cast urethane cover. In order to achieve improved scuff resistance, shear resistance, and overall durability, the new cover features a cast urethane compound and new paint formulation to help each ball feel better and last longer.

With the improved cover durability, new HFM material, and TaylorMade’s proprietary 5-layer design, TP5 and TP5x are able to produce optimal flight, velocity, and control regardless of which model golfers prefer to play.

How to Choose Between the ’19 TP5 & TP5x 

 

The 2019 TP5 and TP5x offer complete tee-to-green performance thanks to TaylorMade’s patented 5-layer construction. While both deliver significant distance off the tee, the TP5 has a softer feel (85 compression), launches lower on iron shots and has more spin around the greens (+300 compared to TP5x at 100 yards & +200 at 30 yards) while the TP5x has a firmer feel (97 compression) and will generate higher launching iron shots. TaylorMade staffers anticipated to play the TP5 are Rory McIlroy & Beau Hossler, while Dustin Johnson, Jon Rahm and Jason Day will expectedly gravitate toward the TP5x model.

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Pricing & Availability 

 

The 2019 TP5 and TP5x will be available at retail on 2/15/2019 at an MSRP of $44.99 USD per dozen. To learn more about TP5 and TP5x golf balls, visit  TaylorMadeGolf.com

Fitting the ’19 TP5 & TP5x 
To properly fit golfers around the world, TaylorMade has brought on 55 dedicated golf ball fitters who will perform over 100,000 fittings in 2019. To book a golf ball fitting and experience the 2019 TP5 and TP5x, visit myFittingEXP.com
Until The Next Tee!!
#FightAndGrind #SeeUOnTheNextTee

Welcome Back and Investments

The week in golf hasn’t even really started and yet it’s already been an exciting week. Let’s take a quick look at recent happenings.

This week has been a pretty eventful one so far in the world of golf. The guys on the PGA Tour are getting set to play in their unofficial “Fifth Major” as play is a couple of days away in Ponte Vedra, Florida home of TPC Sawgrass and it’s famed Stadium Course. A golf course that has a pesky little Par 3 that can be the site of some serious carnage. A hole where championships can be won (and lost) and where the hazards of gulls lurking make us think of that incident involving Steve Lowery back in 1998. The field is always star-studded as it should be. This is simply “their” championship and to be blunt I think that “The Player’s” is more of a tougher exercise of golf than the last major of the year… The PGA Championship.

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Water isn’t the only hazard at the infamous 17th at TPC Sawgrass – Stadium Course (Photo Credit: PGA Tour)

When looking at the field it’s really difficult to look up and down at the roster and pick out a clear-cut favourite. It really is difficult to not look at a guy like Dustin Johnson and not make him a pick. Making that pick is quite easy. You could look at our most recent  champion at The Masters (Sergio Garcia) and pick him. After all he won it in 2008… in front of a relatively hostile crowd as far as I can recollect. Former #1 in the Official World Golf Rankings and defending champion Jason Day is a guy who hasn’t played all that well this year (ranked 104 in FedEx) but you just never know when he will come through and win a tournament. Ironically enough all of these players have something in common. Who knows… maybe another former #1 has the mettle to win this week. Rory McIlroy. Now the burning question does he have the mettle or metals? The perfect pun and segue.

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Multi-Year equipment deal for Rory. Switch to TaylorMade Golf. 

TaylorMade Golf announced today that it has signed the 28 year-old from North Ireland. On the heels of the announcement in January when the brand announced the signing of Tiger Woods at the PGA Show. Now the “Golf Goliath” has reportedly spent $100 million to make the signing. With the signing McIlroy will be playing 13 TaylorMade clubs and play the TaylorMade Golf TP5X golf balls. Is it totally shocking that Rory went this route? I would say no…. not really after all he had put the 2016 M2 driver and fairway wood into play last year. As of this week he will be playing the 2017 M2 driver, M2 Tour fairway wood, a set of “Rors Proto” MB irons, and Milled Grind wedges. For a little while there was some thought that he would choose Callaway Golf since he had been testing the Great Big Bertha Epic Sub Zero driver and prototype Apex MB irons. I speculated that maybe PXG would be a brand in his wheelhouse seeing that Nike Golf was out of the golf equipment business and that Bob Parsons has really deep pockets with even longer arms. But TaylorMade it is. Much like when he left Titleist for Nike was there maybe just a little influence from Tiger?

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As exciting as that news is for the golfing world I am far more excited some other news that surfaced this past week. To sum it up… John Daly. Over what seems the last lifetime has there been a more lamented golfer than Daly? In a word no. Say what you will about Tiger Woods and his microscope but the fact is that if Tiger has been under a microscope than Daly has been under the Hubble Space Telescope. Golf fans have been very unkind with their views of him. People had written him off because of his drinking, gambling, smoking and everything else that is perceived as unhealthy by society. People wrote his golf game off throwing around words like “embarrassment” for his blow-ups on certain holes in tournaments or the video of him on YouTube golfing with no shirt on. For those that took part all I have to say to them is that it must be nice to be so perfect. I never gave up on JD and I have always been a fan of his. I was really excited to meet him this past January and it was one of my personal highlights from the PGA Show. There is no doubt that the talent was still there I mean to have a swing like his and hit a ball the way that he does how do you dispute it? A talent like his simply does not disappear. I have often said that I am looking forward to turning 50 from a golf standpoint. More to the point I have said in jest that turning 50 is like “golf’s vasectomy”. It’s a new lease on life and when JD turned 50… you knew that he was going to win on PGA Tour Champions. This weekend that was exactly what he did. Powered by a Titleist Pro V1x golf ball, PING i200 irons, TaylorMade Milled Grind wedges, PING Crossover and G (Utility and Fairway Wood respectively) and the Vertical Groove driver all shafted with Nventix Nunchuk shafts. Daly would win the Insperity Invitational in Texas for his first victory in 13 years. The class and love that John showed as he knelt down and kissed “Arnie’s Umbrella” logo was a moment that will be forever etched into my mind. The celebration was one for the ages and so well-deserved. To that end… John all that I can say is… Welcome Back!!! #perseverance

JD

Victorious in Texas (Photo Credit: si.com)

Until The Next Tee!