TAYLORMADE GOLF COMPANY ANNOUNCES SIM UDI AND SIM DHY, DELIVERING A NEW LEVEL OF VERSATILITY TO THE UTILITY IRONS CATEGORY

CARLSBAD, Calif. (August 10, 2020) - TaylorMade Golf, the industry leader in innovation and technology, today announces the all-new SIM UDI and SIM DHY™ utility irons. Building on the success of SIM Max Rescue™, which has achieved unprecedented PGA TOUR adoption, the latest additions to the SIM family provide golfers with new options for completing this critical part of the bag – the space between the longest playable iron and shortest fairway wood.

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SHAPED FOR VERSATILITY

As with the entire lineup of SIM products, shape plays a pivotal role in the performance of both SIM UDI and SIM DHY. Two noticeably different shapes contribute to a variance in performance and ball flight between the utility irons.

SIM DHY offers a larger overall footprint with a thicker topline, wider sole and a shallower profile that delivers hybrid-like forgiveness. The larger head shape is designed to deliver confidence-inspiring visual cues while still maintaining a sleek and elegant aesthetic. SIM UDI has a more traditional players iron profile with a thinner topline and slimmer sole for enhanced workability and shot making characteristics. The face view reveals classic score lines that reflect its long-iron heritage.

Drawing inspiration from the V Steel™ construction of SIM Max Rescue, both UDI and DHY feature a rounded camber from heel to toe that improves turf interaction, particularly on uneven lies. This a key component to the versatility of each club, making them playable off the tee, from the fairway, in the rough and even from the bunker.

Both models boast a hollow body construction with a forged C300 steel face, which is the same material the company uses in SIM Max fairway woods and Rescue. This ultra-strong steel helps produce incredible ball speeds while also delivering a forged feel to each product. Additional similarities include proven technologies such as SpeedFoam™ that allows engineers to push the limits of ball speed while maintaining impressive feel and the Thru-Slot Speed Pocket™ for improved performance on shots struck low on the face.

While the TaylorMade GAPR utility irons featured an adjustable Loft Sleeve™, feedback from expert club fitters revealed a preference for traditionally bonded hosels in the SIM UDI and DHY to better allow fitters to bend for precise loft and lie configurations (+/- 2°). Completing the package is an elegant chrome finish with black accents for a clean and premium look.

THE SUPREME DRIVING HYBRID

Designed for versatility and forgiveness, SIM DHY™ is truly a superior driving hybrid. Engineered with a hollow body construction that allows for a low and deep CG placement, SIM DHY delivers easy launch with a mid-high trajectory.

 

Enhancing the low CG characteristics is a newly developed SpeedFoam™ material that is 35% less dense than the standard urethane foam injection used in other TaylorMade products (P•790, P•770 and P•790 UDI). The lighter material allowed company engineers to position CG lower within the clubhead to promote a higher launch and trajectory while promoting a soft, solid feel. Adding to the low-CG properties is a port on the sole of the club where the SpeedFoam is injected. The port is filled with a heavy TPS screw that drives CG even lower.

With SIM Max Rescue™ proving to be one of the best hybrids we have ever made, SIM DHY gives golfers even more options to complete this critical part of the bag. It’s the ideal

complement to fairway woods, while also providing an easy-to-hit alternative to long irons.

THE ULTIMATE DRIVING IRON

Designed with insights from the game’s best players, SIM UDI is truly the Ultimate Driving Iron. With a confidence-inspiring shape at address, it’s a club built to control shot shape and

trajectory.

Unlike DHY, the TPS port is positioned on the rear of the club in SIM UDI. This raises the CG slightly to promote a lower launch and more penetrating ball flight – making it a powerful option for the player who demands control and versatility in the long game. Aggressive score lines along with the C300 face and SpeedFoam give this product the feel a completely forged iron while maintaining the performance of a hollow body construction.

SIM UDI AND SIM DHY – SPECIFICATIONS, PRICING & AVAILABILITY

Both SIM UDI and DIM DHY will be available for preorder on August 14 and at retail beginning September 4. The UDI ($339.99 CAD) model is equipped with the graphite Mitsubishi Diamana Thump shaft (X 100g, S 90g) as well as the Lamkin Crossline 360 grip. Available in lofts of 18° and 20° in both RH and LH.

The DHY ($339.99 CAD) model is equipped with the graphite Mitsubishi Diamana Limited shaft (S 75g, R 65g, A 55g) as well as the Lamkin Crossline 360 grip. Available lofts of 17°, 19°, 22° and 25° in both RH and LH.

 

TAYLORMADE GOLF COMPANY ANNOUNCES THE ALL-NEW SPIDER FCG PUTTER, “FORWARD CENTRE OF GRAVITY” DESIGNED FOR GOLFERS SEEKING THE FORGIVENESS OF A MALLET WITH THE FEEL OF A BLADE

LOOKS LIKE A MALLET, FEELS LIKE A BLADE, FORGIVES LIKE A SPIDER

CARLSBAD, Calif. (August 10, 2020)  – Building upon a rich history that spans more than a decade, today TaylorMade Golf Company, the industry leader in innovation and technology, announces the latest addition to the acclaimed family of Spider putters – the all-new Spider FCG (Forward Centre of Gravity).

At the core of all Spider designs is a legacy of advanced materials and increased stability. While that remains true with Spider FCG, a new and innovative construction allows the company to deliver a putter that upholds the Spider tradition while simultaneously performing like a blade.

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LOOKS LIKE A MALLET

Featuring an all-new T-Sightline True Path™, Spider FCG resembles a more traditional mallet shape compared to other Spider designs. The optically engineered alignment feature allows the golfer to aim with the front edge and/or the vertical line, creating a perpendicular alignment aid. Rich aesthetics are brought to life through contrasting colours, sharp lines and copper accents.

 

“In developing Spider FCG, we sought insights from many of the top players on TOUR. We compiled that information to construct a clean and traditional mallet shape that performs in a non-traditional way. The result is an intelligently designed high-MOI mallet that’s built for golfers who have an arced putting stroke. Forward CG placement lets the toe release freely like a blade, while the mallet shape and perimeter weighting help maintain the signature Spider family forgiveness.”

– Bill Price Product Creation | Putter & Wedge Categories

FEELS LIKE A BLADE

The challenge of engineering a mallet with blade-like performance starts with CG placement. In traditional mallet designs, much of the weight is in the perimeter and rear of the putter head – which helps to increase MOI and enhance distance control. With Spider FCG a massive 2/3 of the total head weight is located in the anterior, allowing the toe to rotate around that centre of mass.

 

In order to front-load the head, an adjustable weight port was positioned on the sole of the putter directly behind the face. Heavy heel and toe tungsten weights account for more than 100g of weight, while a lightweight rear canopy rounds out the shape.

 

Further adding to the forward CG properties is the CU29 Pure Roll™ insert. Crafted from 100% pure copper, this 25g insert is the heaviest TaylorMade has ever constructed. However, like other Pure Roll designs, its 45° grooves are engineered to increase topspin and improve forward roll across varying surfaces – helping the ball start and stay on its intended line. In addition to the performance attributes, the metal insert delivers a firmer feel and adds to the blade-like performance of this unique putter.

Enhancing the low CG characteristics is a newly developed SpeedFoam™ material that is 35%

less dense than the standard urethane foam injection used in other TaylorMade products

FORGIVES LIKE A SPIDER

It wouldn’t be a Spider if it didn’t forgive. With Spider FCG, the mallet shape and perimeter weighting help maintain that signature forgiveness. In conjunction with the forward CG placement, this design encourages a free release of the toe (like a blade) and provides a powerful option for golfers with an arced stroke who still seek forgiveness and help with alignment.

 

Spider FCG is available in three different hosel types, each meant for a different style of putting stroke. The Short Slant hosel offers 46° of toe hang (squarely in range with most blade models) to fit golfers with a significant amount of face rotation. The L-Neck has 25° of toe hang for golfers with moderate face rotation and the Single Bend is the most face balanced of the three – better aligning with golfers who have minimal rotation in the putting stroke.

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SPIDER FCG – SPECIFICATIONS, PRICING & AVAILABILITY

Available at retail beginning September 4, Spider FCG ($469.99 CAD) will come equipped with KBS Stepless Black CT Putter Shaft as well as the Super Stroke Pistol Black/White 1.0 PT grip. Available in lengths of 33”, 34” and 35” in both RH and LH.

 

TAYLORMADE GOLF ADDS TO THE SERIES OF P•700 IRONS WITH THE ALL-NEW P•7MB, P•7MC AND P•770 IRONS

THE ACCLAIMED P•700 SERIES UPGRADED BY TWO PURE PLAYERS IRONS AND A REVOLUTIONARY COMPACT DISTANCE IRON THAT FITS A WIDE RANGE OF GOLFERS

CARLSBAD, Calif. (August 10, 2020) - TaylorMade Golf, the industry leader in innovation and technology, today announces the all-new P•7MB, P•7MC and P•770 irons. With the latest additions to the acclaimed P Series, TaylorMade now offers a full lineup of meticulously crafted players irons that align craftsmanship, performance and unmatched aesthetics.

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P•770 – LET THE SIBLING RIVALRY BEGIN

Only carrying the name of the previous generation, the newly released P•770 iron represents a new level of aesthetics and performance within the TaylorMade lineup. Constructed from a forged hollow body with SpeedFoam™ injection and advanced tungsten weighting, this latest model is more akin to its powerhouse sibling the P•790.

Extensive data tells us that P•790 is played by golfers within a broad handicap range – stretching from +4 all the way to 25. While many better players covet the distance and forgiveness of P•790, additional feedback revealed the desire for a more compact head shape while also achieving higher launch with long irons and additional spin. This revelation sparked the development of P•770. This generational iron was forged from the same DNA as P•790, relying on advanced materials and innovative technologies to push the boundaries of distance, feel and performance. Delivering it all in a compact players iron shape.

Designed to deliver P•790-like performance in a smaller package, the all-new P•770 leverages forged hollow body construction to pack as much distance and forgiveness as possible into a compact player’s shape.

Matt Bovee, Product Creation, Irons Category

PLAYER-INSPIRED SHAPING & PREMIUM AESTHETICS

In comparison to its sibling, the P•770 has a thinner topline, narrower sole and shorter blade length. The smaller construction helps inspire confidence at address, while also promoting enhanced workability and control.

A high-buff polish and Tour satin finish deliver a unified look across this segment of the P Series. This intentional design aesthetic allows the company to better address the growing demand for combo sets. In recent years, golfers both on Tour and at the amateur level have elected to build combo sets to optimize performance from top to bottom. With the clean aesthetics of P•770, golfers can easily match them with P•7MC or P•790 to create a combo set that looks cohesive in the bag.

P•770 PACKS A PUNCH

Given the compact head shape, P•770 punches above its weight class. Company testing shows that it’s within a few yards of the larger P•790. Pound for pound, the performance is equally as impressive.

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P•770 relies on a series of proven technologies to generate explosive power and distance. Firstly, the forged hollow body is constructed of 8620 soft carbon steel with a thin 4140 steel face to promote fast ball speeds. Also within the face is Progressive Inverted Cone Technology, which is now uniquely positioned in each P•770 iron to both increase the sweet spot and minimize the effects of common mis-hits.  ICT is positioned in the centre of the face on mid irons and more towards the toe on long irons to deliver performance exactly where golfers need it the most.

SpeedFoam™ debuted in the original P•790 irons and continues to play a pivotal role in the performance of P•770. The ultra-light urethane foam injected inside the head is engineered to push the design limits of face speed while simultaneously improving feel.

The company’s patented Thru-Slot Speed Pocket™ (3-7 iron) is engineered for increased ball speed and distance while protecting performance on shots hit low on the face. These collaborative technologies allow for enhanced flexibility, more ball speed and greater forgiveness on off-centre shots.

However, because P•770 is a smaller head shape it naturally offers less forgiveness than P•790. To offset this, engineers boosted MOI by strategically positioning tungsten weights within each head. Present in the 3-7 irons and weighing up to 46 grams, the tungsten inserts are positioned towards the toe for precise CG placement and increased forgiveness.

P•770 – SPECIFICATIONS, PRICING & AVAILABILITY

Available for preorder on August 14 and at retail beginning September 4, P•770 irons ($1,649.99 CAD for 7-piece set) will be offered in 3-PW/AW and come equipped with KBS Tour steel shafts (X 130g, S 120g) as well as the Golf Pride Z-Grip in grey/black. Available in RH and LH.

 

P•7MC & P•7MB – PURE, BUTTERY, ORGANIC STEEL

Designed with insights from the game’s best ball strikers, both P•7MC and P•7MB have been meticulously crafted to the highest quality to create the best feeling iron possible. As a contemporary take on classic designs, each iron set is built to blend aesthetics, performance and a purist feel.

COMPACT GRAIN FORGING

TaylorMade Golf Company continues its trend of going beyond the traditional to develop products that exceed expectation at every level of the game. With the new Compact Grain Forging™ process, the company relies on a 2,000-ton forging press to ensure that each P•7MC and P•7MB iron is formed with masterful precision and a tighter grain structure designed to provide the most solid, consistent feel possible.

 

The process uses up to 2-3 times the forging pressure commonly found in the golf industry. This additional force refines the microstructure, decreasing the grain size to improve the overall properties of the metal. The high pressure forging also produces a head that is near final in shape, requiring minimal hand polishing for a repeatable, precise geometry.

P•7MB – PERFORMANCE FOR THE GOLF PURIST

P•7MB is defined by its clean and elegant appearance. This beautifully crafted muscle back reflects a level of the game that we all aspire to.

 

The Tour-inspired shaping takes cues from Dustin Johnson’s Tour Prototype irons. They boast a thin topline, minimal offset (even less offset than the prior P•730 iron) and a narrow sole. Forged from 1025 carbon steel with a machine-milled face comprised of the most aggressive score lines in our arsenal, P•7MB represents the ultimate in shot making and control.

The all new P•7MB was designed for the best ball strikers in the world who demand surgical like control and a pure feel at impact. Contemporary aesthetics with a thin topline and slim sole creates a minimalist profile that appeals to the ultimate purist.

Matt Bovee, Product Creation, Irons Category

Faceted muscle back geometry delivers a seamless blend of traditional performance with a contemporary look and design. With a mirrored surface across the backbar that allows light to reflect in multiple dimensions, this modern-era classic looks timeless in both the playing position and in the bag. The geometrical positioning of the backbar also delivers precise CG placement and mass properties for optimal performance at the game’s highest level.

P•7MB – SPECIFICATIONS, PRICING & AVAILABILITY

Available for preorder on August 14 and at retail beginning September 4, P•7MB irons ($1,649.99 CAD for 7-piece set) will be offered in 3-PW and come equipped with KBS Tour steel shafts (X 130g, S 120g) as well as the Golf Pride Z-Grip in grey/black. Available in RH and LH.

 

P•7MC – COMPLETELY NEW, YET COMPLETELY CLASSIC

Inspired by Tour, the design features of P•7MC meets the standards of the game’s most discerning players. Classic shaping and minimal offset deliver control and precision, while perimeter weighting offers just the right touch of forgiveness.

 

The shape of this new muscle cavity was derived from the previous generation of P•750 irons – which has a cultish following on Tour as a favorite of Jon Rahm, Collin Morikawa and Matthew Wolff alike. In creating the new backbar geometry designed to elevate feel, engineers moved mass up behind the face to support the point of impact. During initial testing, Rory McIlroy immediately commented on the solid feel of the iron and the stability of the head through the strike zone – a discernable enhancement over the previous generation.

The P•7MC was designed specifically to answer the needs of Tour players. Every detail on this perimeter weighted classic muscle cavity design has been painstakingly crafted to the highest quality. From the Compact Grain Forging to the cavity geometry designed specifically for a more solid feel. The P•7MC is the perfect combination of performance, feel and shot making with a hint of forgiveness.

Matt Bovee, Product Creation, Irons Category

A forged pattern within the cavity back pays homage to a long history of TaylorMade iron designs including the RAC TP blades as well the original P•750 and P•770 models. A subtly placed “T-Bug” with a high-buff finish is formed during the forging process as a sophisticated nod to craftsmanship and aesthetics. Completed with a Tour satin finish and muscle cavity geometry, P•7MC will visually match either P•7MB or P•770 in a combo set.

 

P•7MC – SPECIFICATIONS, PRICING & AVAILABILITY

Available for preorder on August 14 and at retail beginning September 4, P•7MC irons ($1,649.99 CAD in 7-piece set) will be offered in 3-PW and come equipped with KBS Tour steel shafts (X 130g, S 120g) as well as the Golf Pride Z-Grip in grey/black. Available in RH and LH.

MORIKAWA’S MAJOR MOMENT

Team TaylorMade’s Collin Morikawa wins his first major – the PGA Championship – using TaylorMade’s SIM driver and TP5 ball

Carlsbad, Calif. (August 9th, 2020) – Since turning professional and joining Team TaylorMade in June 2019, Collin Morikawa has played stellar golf winning twice on the PGA TOUR in that timespan and has now collected his first major the PGA Championship at TPC Harding Park.

It was a course familiar to Collin, who played it more than a dozen times during his 4-year collegiate career at the University of California, Berkley. That experience proved to aid him down the stretch, as the event turned into a horse race with upwards of 8 players having a legitimate shot at the coveted Wanamaker Trophy.

The former California Golden Bear won his first major just miles away from the Golden Gate Bridge and his alma mater. Now the man who began his professional career with 22 consecutive made cuts, has as many majors as missed cuts. At just 23-years-old, the sky is the limit for this young champion.

Shooting a final round of 64 to win by two, Collin closed in spectacular fashion by driving the green on 16 with his SIM driver to make an eagle and get to -13 under for the tournament.

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© Getty Images

Not only did Collin record the lowest final round of a PGA Champion, his score of 129 for the closing 36 holes was the lowest by a champion ever in men’s major golf history. Morikawa plays the SIM driver, SIM fairway and also the TaylorMade SIM rescue, which he added to the bag after the PGA TOUR re-start and has used to great effect in his earlier PGA TOUR win at the Workday Charity Open.

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© Getty Images

Despite being a lifelong LA Dodgers fan, Collin carried the TaylorMade special staff bags for the week of the PGA Championship in San Francisco inspired by the city’s resident MLB team the SF Giants….he even made fun of it on his instagram account earlier in the week.

 

© Getty Images

NEED TO KNOW

  • Collin now has one major and two PGA TOUR wins under his belt since turning pro in June 2019
  • Collin is the third youngest winner of the PGA Championship at 23 years, 6 mths and 3 days
  • Morikawa has jumped to world no.5 in the OWGR ranking
  • Collin would actually be world no.1 if his OWGR points were divided by the 28 events he has played so far versus the minimum 40 divisor that the OWGR uses
  • Collin’s 64 was the lowest final round by a PGA Champion ever
  • Collin joins Jack, Tiger and Rory as the only players to win the PGA Championship at 23 years old
  • With his win, Morikawa now gets a lifetime exemption into the PGA Championship, as well as five year exemption in the Masters, US Open, The Open and PGA TOUR
  • Morikawa’s closing 36 holes was the lowest by any champion in men’s major history
  • Collin led the field at TPC Harding Park in SG: Total, SG: Putting, Driving Accuracy (%) and Approach Shot (proximity to the hole)
  • In his first 28 starts as a professional, Collin has 1 major, 2 PGA TOUR wins, 6 Top 10s and just one missed cut (Tiger’s record in his first 28 starts as a professional are 1 major, 6 PGA TOUR wins, 8 Top 10s and also just one missed cut)
  • Six of the Top 10 and ties at the PGA Championship trusted the TaylorMade SIM driver
  • Team TaylorMade athletes now occupy 4 of the Top 5 in the world spots: 1. Jon Rahm, 3. Rory McIlroy, 4. Dustin Johnson and 5. Collin Morikawa
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© Getty Images

COLLIN MORIKAWA WITB

  • SIM 8.0 driver Tensei White 70TX
  • SIM 14.0 fairway Diamana D+ 80TX
  • SIM Max Rescue Tensei White 100TX
  • P750 4-5 DG X100
  • P730 6-PW DG X100
  • MG2 52° and 60°
  • TP Juno
  • TP5 #5

NIAGARA PARKS ANNOUNCES NEW TAYLORMADE PERFORMANCE CENTRE AT LEGENDS ON THE NIAGARA GOLF COURSE

Niagara Parks Golf partners with leading golf supplier TaylorMade for the opening of the newest TaylorMade Performance Centre

Performance Centre to open on July 18, at Legends on the Niagara Golf Course

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Niagara Falls, ON – Legends on the Niagara Golf Course will now have another reason for players to visit. Niagara Parks Golf has partnered with the sport’s leading equipment manufacturer TaylorMade and will be home to its newest TaylorMade Performance Centre. As one of only eight of these facilities in Canada, Niagara Parks is proud to offer this exciting new addition to the local golf community, and further, establish the course as one of Canada’s premier public golf destinations. The Performance Centre will officially open to the public on July 18.

TaylorMade Performance Centres offer state-of-the-art fitting services that represent the latest technology to optimize player performance and game improvement while providing the ultimate golf club fitting experience.

TaylorMade’s Launch Monitor Technology allows a Certified Club Fitter to gain scientific data using a player’s ball flight analysis to recommend a correct fit. A wide variety of custom and stock metalwood, iron shafts and clubs will be available for guests to test on-site to validate the correct fit. An on-site concierge service will assist golfers with purchases and any follow-up appointments needed to check or adjust specs.

Fitting services at the Niagara Performance Centre will be facilitated by Niagara Parks Professional Golfers’ Association (PGA) Professional staff who have been certified and trained to facilitate high-performance club fittings.

The Niagara location will include an industry-leading instructional programming in addition to custom fitting services. More information can be found at niagaraparks.com/performance.

ABOUT LEGENDS ON THE NIAGARA

The Legends on the Niagara facility is Canada’s premier public golf destination. The grounds feature two championship courses, a par-3 executive course, a 360° driving range on 45 acres, state-of-the-art training academy, and spectacular clubhouse facilities.

For more information, or to book an appointment at the TaylorMade Performance Centre, visit www.taylormadefitting.ca/tmpc-niagara/

For more information on Niagara Parks Golf, or to book a tee time, visit www.niagaraparks.com/golf

ABOUT NIAGARA PARKS

Since its establishment in 1885, Niagara Parks has remained a self-financed agency of the Ontario Ministry of Tourism, Culture & Sport, entrusted to preserve and protect the land surrounding Niagara Falls and the Niagara River. Today, Niagara Parks boasts gardens, a horticulture school, recreation, golf courses, restaurants, heritage and historic sites, gift shops, and, of course, Niagara Falls. In short, natural landscapes, history, family fun, hiking, culinary delights, attractions, and adventure.

For more information, please visit niagaraparks.com or contact:

Chris Giles Acting Manager, Communications and Stakeholder Relations

(905) 809-0182

Stay Connected:

Facebook: @NiagaraParks

Instagram: @niagaraparks

Twitter: @NiagaraParks

#NiagaraParks