Club Champion Introduces Member Rewards Program

Club Champion Golf. The #1 club fitter in the United States has been in the news lately and they’re back in the spotlight again. They acquired proven SST PURE Technolgy, launched new stores in 7 locations giving them a total of 70 locations throughout the United States. Now they’re offering a new “Member Rewards Program”.

For more details on this exciting incentive, please see the press release below as set by Cassandra Bausch Social Media and Public Relations Manager.

#UntilTheNextTee

 

The benefits add an additional $1,000 value to a custom club fitting

Willowbrook, IL — Club Champion is upping their game: the nation’s #1 custom club fitter now offers over $1,000 of added benefits through a new Member Rewards Program when customers make qualifying purchases. A custom club fitting is already an an invaluable addition to any golfer’s game, but this new roster of benefits makes a Club Champion fitting worth even more.

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Included in the many benefits is a free or discounted fitting, complimentary practice time using TrackMan in the fitting bays, free installation on grips purchased at Club Champion, free loft and lie adjustments on Club Champion clubs, golf ball discounts and more. Program qualification begins when $1,000 or more in Club Champion purchases have been made; that amount can be reached cumulatively so long as purchases are made within 12 months.

“The core of Club Champion is to create happy golfers who play better golf,” said Nick Sherburne, founder of Club Champion. “This new member benefits program is our way of rewarding those golfers for trusting us with their game.”

Better-Results

The program was designed specifically to add value to an already immersive experience. The national club fitter has over 35,000 hittable head and shaft combinations in stores for customers to demo, as well as industry-leading technology and the most highly trained fitters in the market. The fitting experience at Club Champion is modeled after Tour-level fittings, and involves no brand bias. The structure works: custom-fit golfers see an average gain of 22 yards off the tee and drop an average of six strokes per round. All of this already sets Club Champion apart from the crowd and this new Member Rewards Program sweetens the deal.

Customers are automatically enrolled in the program once qualifying purchases are made, and Club Champion is retroactively including purchases from 2019 to honor customers who have recently joined the custom-fit ranks. For more information on the new membership program, including details and exclusions, please visit clubchampiongolf.com/rewards.

 

About Club Champion

Established in 2010, Club Champion is a national club fitting and building company headquartered in Chicago, IL. There are currently more than 70 Club Champion fitting studios in major markets across the country, with plans to expand further in 2020. The studios carry all the top golf club, shaft and grip manufacturers in the industry, which are used to build test clubs in real-time. Studios are equipped with advanced analysis technology, along with highly trained certified fitters and builders who must complete an extensive training program. Services include club fitting and building, repair services, personalization, and highly engaging corporate and personal entertainment events.

For more information about Club Champion, visit http://www.clubchampiongolf.com.

 

Proof in Performance: SST PUREing for Better Golf

I have a riddle for you.

When it comes to golf equipment. What do professional golfers Marina Alex, Lexi Thompson and Cristie Kerr from the LPGA TOUR, Bryson DeChambeau, Rickie Fowler, Tiger Woods and Hall of Famer Jack Nicklaus all have in common? Have a guess? Well, if you said that they all have used SST PUREing than you are 100% correct.

My next question is this. Have you heard of SST PUREing? If not, please allow me a short time to explain it to you. SST PUREing is a shaft alignment system that’s designed to help golfers of all skill levels get better. PURE is “PURE Shaft Alignment System finds the irregularities that exist in every shaft and identifies your shaft’s most stable bending plane or Neutral-Axis™. When the club is assembled with the shaft in this orientation, the result is greatly improved performance and consistency across every club”. Did you know that a golf shaft oscillates throughout the course of a golf swing. From takeaway to thru-impact.

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Due to the irregular qualities of a golf shaft being taken out as a factor golfers that have used SST PUREing technology have noticed tighter dispersion (17.5 yards worth) and that they’re longer by 7 yards on every club. This observation was formed through testing by a third-party testing company involving golfers and differing skill levels. Is SST PUREing new?

The answer is in fact no. Believe it or not, I first saw or heard of shaft PUREing while I was playing on a Canadian Mini-Tour called The Great Lakes Tour. At the time (2012), there was a mobile trailer (called MobileONE) that was run by a local gentleman (Grant Tayler) who also owned a golf shop that built custom golf clubs. He used this technology. At the time, I wasn’t educated in golf equipment and technology as I am today but I was familiar with SST PUREing through a brief discussion with Mr. Tayler and Jeff Roy (PGA of Canada).

It was at a later time while practicing in a Niagara Falls sports dome (Niagara Falls Sportsplex) that I had my first experience with a golf club that utilized SST PUREing. It was Mr. Roy’s Titleist driver (910 I believe) shafted with an Oban Devotion shaft (shaft is ironically pictured in the video above). In the dome, it’s really hard to gauge anything but this dome had 68 yards of free flight. I swear, to this day, that I could feel a difference. Mostly, at impact. Strikes were off of the sweet spot every time. It was something that I stated to Mr. Roy and my coach. ven though my irons were “blueprinted” I never moved on PUREing. It wasn’t financially feasible for me.

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Photo Credit: Club Champion Golf

Well, as it turns out Club Champion Golf the ever-expanding golf club fitter has expanded its services by offering SST PUREing free for those ordering custom-built woods. Club Champion Golf recently purchased SST Pure (http://sstpure.com/). Usually, the cost for the service is $30 USD per club. For more details please see the press release as shared by Nick Sherburne. Mr. Sherburne is the Founder of Club Champion Golf.

For more details, please see the article below as shared by Mr. Sherburne.

Until The Next Tee!!

#fightandgrind #seeuonthenexttee #fightandgrind

 

Shaft technology leads to consistency, accuracy when applied to shafts

Is golf’s best technology a secret? Most golfers aren’t aware of the SST PUREing process, or the benefits that come with a set of PUREd shafts. Amateur golfers are constantly seeking out the latest and greatest equipment as seen on the PGA Tour, so why aren’t they flocking to the technology that PGA Tour professionals have trusted for over 15 years – the same technology that’s helped win over $2 billion?

It’s a good question, and one that has a layered answer. Nick Sherburne, co-founder of Club Champion, the nation’s premier club fitter and builder and SST Licensee for 20 years, and Matt Saternus, founder of Plugged In Golf, set out to understand why more golfers aren’t playing PUREd shafts, and to test the technology’s claim of game improvement.

“Knowing what I know from years in this industry, I’m baffled that more golfers aren’t aware of SST PURE,” said Sherburne. “There’s a reason that Club Champion recommends all shafts be PUREd, and even includes it free with our custom built woods – a $30 value. Golfers who truly want consistency should start with PUREd shafts.”

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Awareness is the first layer in answering the question above; you can’t seek something out if you don’t know it exists. So what is SST PURE? It’s important to understand that golf shafts are not manufactured perfectly straight or perfectly round. Irregularities can cause problems when the shaft twists and bends during a swing. SST PURE Shaft Alignment identifies the most stable bending plane or “neutral-axis”, to allow for the club head to be installed in the proper orientation.

But does that alignment really matter in the grand scheme of your golf game? That’s the second layer to answering our question, and it’s something that Saternus explored in a previous edition of Golf Myths Unplugged via Plugged In Golf. Saternus tested whether PUREing delivers measurable benefits or if it’s just another placebo.

“For this test, we used two seemingly identical six irons,” he explained. “The clubs had the same head, shaft, grip, loft, lie, length, swing weight and total weight. The only difference was that one shaft had been SST PUREd and the other had not.” All of the testing was done at Club Champion in a controlled environment.

The test consisted of seven golfers, whose handicaps ranged from the mid-teens to scratch. Each player hit ten shots with the PUREd six-iron and ten shots with a non-PUREd club without knowing which was which. The test concluded that the PUREd shafts led to significant distance increases. On average, the testers gained over seven yards of total distance with the PUREd iron compared to the non-PUREd club. That’s nearly a full club of extra distance despite the clubs having the same loft. The greater distance came largely as a result of greater club head speed, ball speed and smash factor. Players swung the PUREd club nearly 1 MPH faster and generated an extra 2.8 MPH of ball speed.

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The study also concluded that PUREing does, in fact, boost accuracy. On average, the test group was 2.2 yards closer to the center line with the PUREd six iron. That’s the difference between a makeable birdie putt and a challenging two-putt. On the PGA Tour, that would be the difference between being #1 in proximity to the hole and being 91st.

PUREing helped players land their shots nearer the centerline and also helped to narrow their dispersion pattern. The average distance between players’ farthest right and farthest left shots was 2.1 yards smaller with the PUREd iron than with the non-PUREd iron. To sum it up, Saternus wrote, “The SST PUREing process is no placebo. It is one of the most impactful technologies that we’ve ever tested.”

To locate the SST PURE Licensee nearest you call 853-727-3702 or visit http://www.sstpure.com.

Patrick Reed and the 2019 Hero World Challenge

As I have passively sat and watched the 2019 Hero World Challenge from the lovely Bahamas I have a couple of quick thoughts.

  1. It’s an event that is hosted by Tiger Woods.
  2. It’s played on a golf course (Albany Golf Club) that was designed by architect Ernie Els.
  3. Both Woods and Els just happen to be Captains for the 2019 President’s Cup.
  4. Because of points 1 and 3, this event feels more like a team scrimmage for the U.S. Team as they jet-set their way to Australia for the President’s Cup.
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Bunkerlicious (Photo Credit: ernieels.com)

Look at who’s playing and who isn’t? Other than a smattering of U.S. players and a couple of Euro’s thrown in for good measure (Justin Rose, Jon Rahm, and Henrik Stenson) it’s hardly a “World Challenge”. To be fair, the guys from the International Team who may play in this event are playing in this week’s Australian Open. At the root of what I feel it truly is the Hero World Challenge is an exhibition event. Yet, here we are. Somehow, some way, a little bit of controversy seeps its way into the event. We know what I’m talking about.

Patrick Reed and the waste bunker incident. Or as I call it “TrapGate”. Just because Patrick Reed’s name is on this already makes golf fans (and observers) want to gather in an unholy mob and lynch the man. For the most part, the golf world “hates” Reed. Much can be said of the reason why this is the case. You could suggest that Reed, himself, has done it well… To himself. The brash claims of being a “Top-5 player in the world” early in his career (he wasn’t far off) and his past while attending university (accusations of stealing and cheating from his teammates) has never helped his cause.

So while in a waste bunker in his Friday round on the Par 5 11th hole he was observed ‘improving his lie”. “Fluffing” if you will. A picture is worth a thousand words, so I’ll let the video evidence present itself. I know, many of us have already seen it. But even TMZ covered it. TMZ!!!

There’s no doubt in watching it, that the lie was improved. As the commentators said, twice in fact. I have a question out of this. Or maybe two, and a lot of you are going to be pissed-off at me about one of them. But before I continue, did he set a precedent? Same event back in 2015, no penalty. BTW, great sleuth work to DZ Golf. I thought I saw this before from him.

  • How do we prove the intent? Do we assume that he was cheating because he’s done it before? If we were to dredge up his past? Would we hold his past against him because he’s simply Patrick Reed thus sentencing him as such?. Only one person knows if this was his intent and that’s Patrick himself. That said, I will say this. My father had a saying that I use as well.

“If it looks like a ducks, acts like a duck and swims like a duck. Chances are it’s a (insert expletive here) duck”

  • What if it wasn’t Patrick Reed? What if it was Tiger Woods? Would we be willing to make the same accusations? He had clear intent and he was cheating. After all, and dare I say it his past isn’t exactly sterling. By the way, I’m not even talking about the off of the course stuff like “cheating” in a different way and DUI. Wasn’t it the same event that he got away with “the strike that wasn’t” in 2018? Had it been Reed in that place would he have gotten a penalty? I almost need to insert here that the answer is nearly an emphatic “YES!”. 

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Golf fans, in the end, he accepted a two-stroke penalty as handed out by PGA TOUR rules official Slugger White. He admitted and accepted responsibility. Maybe the intent was truly there and deep down inside he knew it. Could it have been two two-stroke penalties? I think the possibility exists but it wasn’t what was doled out to him. He took his poison. Let it go and move on. If it were Tiger or some choice other players, you know you’d let it go. Many of you are calling for him to be replaced by Kisner or Brendon Todd. It’s not going to happen. Besides, what about Na?

Like it or not, golf and more notably the PGA TOUR has a double-standard. Now there’s a new slogan for the PGA TOUR. “The PGA TOUR. The double-standard in golf”. There’s some marketability.

Until The Next Tee!!

#fightandgrind #seeuonthenexttee

 

#patrickreed #ernieels #tigerwoods #sluggerwhite #albanygolfclub #heroworldchallenge #pgatour #untilthenexttee

 

67th PGA Merchandise Show Hosts Golf’s Top Brands at the Annual ‘MAJOR of Golf Business’ in Orlando, Jan. 21-24, 2020

PALM BEACH GARDENS, Fla. (December 5, 2019) – Golf’s top companies and market-leading brands are making plans to showcase their newest innovations in equipment, technology, fashion, accessories, training aids and golf-related services to PGA Professionals, golf retailers and influential industry leaders from around the world at the 67th PGA Merchandise Show, the MAJOR of Golf Business, in Orlando, Jan. 21-24, 2020.

The 2020 PGA Merchandise Show will host some 1,000 golf companies and brands within 1 million square feet of interactive exhibit, demonstration and meeting space of the Orange County Convention Center West Concourse Exhibit Hall. Nearly 40,000 industry professionals representing all 50 U.S. states and nearly 90 countries typically attend the annual PGA Merchandise Show, creating the world’s largest business-to-business golf event.

Key equipment brands such as Bridgestone, Callaway Golf, Cobra Golf, Mizuno, PING, Srixon/Cleveland Golf, Titleist and Wilson will showcase their newest equipment and technology at the PGA Merchandise Show. Golf lifestyle apparel and accessories are also well represented, with companies such as adidas Golf, AHEAD, Antigua, Bobby Jones Apparel, Callaway Apparel, Cutter & Buck, Dunning, FootJoy, Greg Norman Collection, Peter Millar, Polo Ralph Lauren, PUMA Golf, Summit Brands (B. Draddy, Fairway & Greene, EP NY, Zero Restriction), Travis Mathew and Under Armour anchoring the PGA Merchandise Show apparel section. A directory of exhibiting companies is updated regularly at PGAShow.com.

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“The PGA Merchandise Show will feature the very best names in golf, from market leaders and established golf manufacturers to service and accessory providers, as well as inventive start-up companies, creating an unparalleled marketplace of the newest innovations to improve the golf experience,” said PGA Golf Exhibitions Event Vice President Marc Simon. “Additionally, a full PGA Show Week of education, merchandising, business and peer networking programs offers numerous opportunities for attendees to advance careers and drive industry business.”

The 2020 PGA Show Week will begin with the NGCOA’s Golf Business Conference (Jan. 20–22), the AGM Retail Conference (Jan. 21) and the PGA Show Education Conference (Jan. 21–24) at the Orange County Convention Center (OCCC). The 18th Annual PGA Show Demo Day will be held Tuesday, Jan. 21, at Orange County National Golf Center. PGA Merchandise Show exhibits, demonstrations, presentations and special events will fill out the industry calendar Wednesday – Friday, Jan. 22–24, at the Convention Center. Additionally, the Racquet and Paddle Sports Show, a trade event for the tennis, racquet and paddle sports industry, will be co-located with the PGA Merchandise Show, Jan. 22–24, in the Convention Center (West Halls E/F).

The PGA Merchandise Show, “the MAJOR of Golf Business,” is organized in partnership with the PGA of America and is a trade-only event, not open to the public. Attendance is restricted to PGA Professionals and golf industry personnel. Attendance and registration guidelines are available at PGAShow2020.com/Attendance.

Learn more at PGAShow.com.

Golf’s Naughty and Nice List – 2019

It’s that time of the year. Good, ole, jolly St. Nick is getting ready for the big night. He’s checking his list, maybe even twice. He’s checking to see which golfer’s (professional and amateur alike) have been naughty or nice. Who knows, maybe there’s even a manufacturer or two who might slide in there too. Alright boys and girls, which of you have been naughty or nice.

Nice – Brooke Henderson – Honestly, I feel like this young lady can do no wrong. Her neighbours are very lucky people. It’s not because she is a fellow Canadian nor is it because she is a heck of a great golfer. No, she’s more than that! Miss. Henderson was the winner of the Founders Award. A very prestigious award and the winner is voted on by her peers on the LPGA Tour. Brooke is always smiling and she is a tremendous ambassador not just for Canadian golf or women’s golf. But golf on a whole. Brooke truly embodies the spirit of the game. Brooke Henderson should be in the running for the Lou Marsh Award for Canada’s Top Athlete.

LPGA Rolex Players Awards

Photo Credit: Golf Canada

Naughty – Bryson Dechambeau – It wasn’t too long ago that I thought Bryson could do no wrong. True story, even though he didn’t need my help I stuck up for him when trolls took to social media (Instagram mostly) and just attacked the tar out of the guy. This was before he won on the PGA TOUR. Well, a lot has changed in the last year or so and Bryson, you young man have been naughty. You wrecked a putting green. Your pace of play is criminal and your selfie of you riding by yourself on a private jet was nauseating. Man, you’ve bulked up. I hope that doesn’t make you lumber around the golf course even more slowly. Maybe I’m just jealous.

Nice – SUB 70 GOLF – I really have to give the independent golf manufacturer from Sycamore, Illinois credit. In case you weren’t aware they manufacture great golf equipment at a fraction of the cost of their competitors (large and small). I’ve been very vocal talking them up on social media and that’s without any sort of solicitation. I’ve dubbed them the “Brand of the People” because they offer sets of irons (the 699 irons) for less than $430 USD. Because of their market model, they’re a brand that I could get behind. Moreover, they also opened themselves up to limited quantities of lefties. Proof positive that they are for REAL.

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Naughty – You People Who Golf in Fivesomes – You know who you are. Some of you might be members of mine at Scenic Woods Golf Club. You are the same people that not only golf in fivesomes but don’t fix your ballmarks when you actually hit a green in regulation and then have the audacity to complain about how te greens are rolling. I’ll be honest, a post on Twitter triggered this entry. A fivesome playing with five carts!!! On what golf course was this and where was a marshal, Head Pro, or even a General Manager to correct this behavior? Inmates running the asylum. Heck, all of the above deserve a lump of coal. Patrick, you triggered me!!

Nice – LPGA TOUR Commish Michael Whan – The LPGA Tour deserves to have a fearless leader like Michael Whan. The LPGA Tour is loaded with talent and they have long deserved the credit that they’re finally deserving. I just wish that the casual golf observer would start watching more of the LPGA. More male amateur golfers can relate to the swings of the LPGA Tour so there is much to learn from watching. If only the advertisers and networks would see fit as well. The Race to the CME Group Tour Championship saw it’s richest purse handed out ($1.5 million went to the winner). More recently, Mr. Whan announced that he wants “equal opportunity” when it comes to the LPGA and sponsorship dollars. Michael Whan is great for the LPGA Tour and the tour is great for him.

CME Group Tour Championship - Round Two

Michel Whan (Photo Credit: Golf Channel)

Naughty – Phil Mickelson – Oh Phil. What have you become? I used to look at you as the “other guy” during Tiger’s crusade for world dominance (Tiger more or less succeeded). But you were the guy always walking the fairway with the dopey smile giving a thumb’s up. You were also the guy at Shinnecock Hills in the 2004 U.S. Open that blew a tee shot where ultimately a poor club selection caused him to lose the championship. He was always the gunslinger that took the chance. I admired the style in which he played. But over time, Phil has seemingly lost touch. Over the last year or so, he had the debacle on the putting green (during another U.S. Open faux pas), he had that stupid pic of him posing behind the money pile for the Tiger vs Phil match (he looked like a douche). Most recently, he opted t skip out of the Waste Management Open (an event that he’s played in for 30 years) to play in Saudi Arabia instead. Tell me, it’s not about the appearance fees. He took to social media to defend himself. Save it. Everyone can read through. Phil has fallen out of the Top-50, isn’t on the Presidents Cup team and this keeps him newsworthy. Geopolitics and ethics aside.

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Oh Phil. (Photo Credit: Golf Digest)

Indifferent – The European Tour – So speaking of geopolitics. It’s hard to not have a quick look at the European Tour and their recent decision to play in Turkey. When they played the Turkish Airlines Open it was a bad time in the world like it always seems to be. President Trump turned things over to Turkish President Erdogan who went and turned his forced onto the Kurds. We know what happened. Many admonished the choice to play the event questioning the tour’s morals and ethics (there’s that word again).

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But then there’s the way that they market their players. They have fun and the players seem to like doing what they do. Look no further than little Billy. Yes, he’s grown up now. The PGA TOUR could learn so much from the Euro’s and the LPGA as far as that goes.

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Nice – Brandon Matthews – Honestly, this story is my favorite story from the year. If you don’t know the name Brandon Matthews he’s the 25-year-old PGA TOUR Latinoamerica golfer who missed an 8-foot putt and a potential entry into the Open Championship when a fan yelled in his backstroke. Initially, he was upset, frustrated that someone had done it intentionally. Later on, however, he was informed by PGA Tour Latinoamérica’s tournament administration manager Claudio Rivas that it was a fan with Down Syndrome that had made the scream. Instead of being upset, Matthews asked “Take me to him” and when they met Matthews embraced him in a hug and signed a glove. No anger, no animosity just… adoration and understanding. Brandon, thank-you for understanding that there is more to life than golf. There still is empathy in this world. Thanks so much for reminding all of us. Brandon, you are a champion.

Until The Next Tee!!

 

#golf #golfers #golfcourses #golfnews #brandonmatthews #philmickelson #pgatour #europeantour #lpgatour #michaelwhan #sub70golf #europeantour #turkishairlinesopen #youpeople #brysondechambeau #brookehenderson

 

New SALTWATER Collection from PUMA Golf

Today PUMA Golf is releasing its new SALTWATER COLLECTION, part if it’s SS’20 lineup.

The Saltwater Collection, released this week in conjunction with the Hero World Challenge in the Bahamas, is part of PUMA’s Game That Travels collection (more information on the entire assortment of apparel, footwear and accessories to be shared shortly), which is inspired by key aspects of some of the most desirable locations that Rickie Fowler, Bryson DeChambeau and Gary Woodland visit each week on the PGA Tour. The Saltwater Collection highlights some of the most sought-after tourist attractions in the Bahamas – swimming with sharks, stingrays, and turtles.

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Key pieces in the collection include:

The Slow Play Polo – featuring a fun, repeating golfing turtle pattern that is sure to be the highlight of your resort vacation. FusionYarn Flex fabric, a crafted blend of performance and natural fibers deliver the perfect fusion of everyday comfort and on-course performance, makes this polo a must-wear for your next golf round.

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The Slow Play Tee – utilizing a fun tie-dyed pattern with a three golfing turtle screen print across the chest, you won’t want to forget this Slow Play Tee as you head out for your next golf vacation.

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The Predators Polo – featuring a unique ocean-inspired pattern, incorporating stingrays and sharks, for a fun, all-over print that will have you turning heads as you make your way to the 1st tee.

P Snapback Cap – a little added flair to the popular P 110 Snapback.

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IGNITE NXT Lace Shoes – part of the popular NXT footwear range from PUMA. Designed for comfort and style off course and performance on the course.

All pieces linked here: https://www.cobragolf.com/pumagolf/saltwater

 

Look for Rickie, Bryson and Gary to pieces from this collection at this weeks’ Hero World Challenge.

 

#PUMAGOLF #SALTWATERCollection #golfapparel #golfapparelreviews #rickiefowler #garywoodland #brydechambeau #slowplaypolo #untilthenexttee #seeuonthenexttee #fightandgrind

PGA Golf Exhibitions Announces Multi-Year Participation Agreement with Titleist and FootJoy Beginning with the 2020 PGA Merchandise Show

NORWALK, Conn. (December 2, 2019) – PGA Golf Exhibitions announced today a new multi-year participation agreement for Titleist and FootJoy beginning with the 67th PGA Merchandise Show, Jan. 21-24, 2020, in Orlando, Fla.

The PGA Merchandise Show annually welcomes more than 1,000 top golf companies and brands and nearly 40,000 industry professionals from around the world to explore industry trends, test new equipment and technology, source widespread golf lifestyle merchandise, learn fresh business and retail strategies, network among peers and help move forward the business of the sport.

Titleist will participate in the PGA Show Demo Day on Tuesday, Jan. 21, at the Orange County National Golf Center, highlighting its latest technology and offering hands-on testing of its full 2020 equipment lineup to PGA Professionals and golf retailers. During PGA Show days, Jan. 22-24, Titleist and FootJoy will showcase their complete product lines in two separate anchor exhibits and host a series of educational workshops within the Orange County Convention Center.

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Acushnet Holdings (Titlteist/Footjoy) announces a multi-year pact.

“We are pleased to once again welcome Titleist and FootJoy to the PGA Merchandise Show and greatly value their ongoing support of the Show and its attending industry professionals,” said PGA Golf Exhibitions Event Vice President Marc Simon. “Their participation throughout PGA Show Week provides an exciting experience across their full array of products and we look forward to helping them showcase the Acushnet family of brands for many more years to come.”

“On behalf of our nearly 29,000 PGA Professionals, we greatly appreciate the Titleist and FootJoy brands for their year-round support and promotion of PGA Professionals,” said John Easterbrook, PGA, Chief Membership Officer of the PGA of America. “Their annual activations at the PGA Merchandise Show help to educate and empower PGA Professionals to grow and improve their business during the most important golf industry week of the year.”

“The PGA Merchandise Show presents a unique opportunity for our Titleist and FootJoy teams to connect with a high concentration of partners, showcase our products, and provide connective educational opportunities for thousands of PGA Professionals,” said Peter Broome, Senior Vice President, Industry and Trade Relations. “The timing of this gathering sets the tone for the year and we look forward to participating for many shows to come.”

About Acushnet Holdings/Titleist & FootJoy

We are the global leader in the design, development, manufacture and distribution of performance-driven golf products, which are widely recognized for their quality excellence. Driven by our focus on dedicated and discerning golfers and the golf shops that serve them, we believe we are the most authentic and enduring company in the golf industry. Our mission – to be the performance and quality leader in every golf product category in which we compete – has remained consistent since we entered the golf ball business in 1932. Today, we are the steward of two of the most revered brands in golf – Titleist, golf’s leading performance equipment brand, and FootJoy, golf’s leading performance wearables brand. Additional information can be found at www.acushnetholdingscorp.com.

About the PGA Merchandise Show

The PGA Merchandise Show, “the MAJOR of Golf Business,” is organized in partnership with the PGA of America and is a trade-only event, not open to the public.

Learn more at PGAShow.com.