Callaway® Apparel Launches the Tour Authentic Collection – Heritage in the Making

Callaway® Apparel Launches the

Tour Authentic Collection – Heritage in the Making

 

(Miami, FL, April 26, 2018) — Callaway® Apparel, licensed by global fashion leader Perry Ellis International, announces the launch of the Tour Authentic Collection – a timeless collection designed for the elite player seeking the best in form and function.
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Talor Gooch, PGA Tour professional
“We are excited to bring the exclusive Tour Authentic collection to market,” stated Gregg Hemphill, Senior Director Global Soft Goods and Licensing at Callaway Golf. “Tour Authentic’s upscale men’s golf apparel is appealing to all customers, whether or not they enjoy the game of golf, thanks to active styles that go far beyond the fairway. Callaway® Apparel pledges innovation, quality, and performance, which have always been our core attributes.”

The Tour Authentic Collection was conceived by leaders in technical apparel and specifically designed for golfers. An exclusive and concise collection of ultra-premium garments, Tour Authentic represents the best craftsmanship, materials, and technological innovation in the industry. Tour Authentic is an opportunity to be part of something special, where less is subtly more.

“We invested two years in product development researching the latest in fabric technologies and fabrication processes,” stated Lupe Benitez, Vice President of Design at Perry Ellis International. “This unique perspective enabled us to create an unparalleled luxury golf apparel collection that represents the perfect fusion of function and fashion”.

Highlights of the Spring 2018 Tour Authentic Collection include:

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Tour Authentic Polos:  Created with the world’s most luxurious fabrics including Merino wool, 100% mercerized cotton and luxurious Japanese technical yarns, the Tour Authentic polos are available in a variety of fashionable designs and patterns for the elite player seeking the best in form and function. Infused with quality, style and artisanal craftsmanship that translates into confidence on and off the course:

 

  • Underarm pieced gusset allows for maximum range of motion, smooth set-on laser cut plackets, with ultrasonic hems, feature three powder-coated alloy buttons
  • Interlined self-collar creates a structured feel
  • Moisture management works to keep you cool and dry by wicking away sweat, while UPF protects you from the sun’s damaging UV rays during a long day on the course
  • Revolutionary sweat hiding technology helps inhibit sweat marks from showing on the outside of the polo

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Tour Authentic 100% Cashmere Sweater:  A captain’s pick on and off the golf course, the Tour Authentic Cashmere V-neck sweater will elevate your play and style. Designed to look good on the links or walking along city streets, the cashmere sweater pairs perfectly with the Tour Authentic polo to create an elegant, sporty style.

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  • 100% Long Staple Mongolian Cashmere. 15.5 micron, double ply represents the best grade in cashmere quality
  • Long pile double thread allows the sweater to resist odors and maintain temperature control by insulating during cold weather and cooling during warm weather
  • UPF protects the skin from damaging UV rays during a long day on the course
  • Crafted with a ribbing around the bottom hem, sleeve cuffs, and V-neck, this lightweight, luxurious and soft golf sweater is the perfect layering piece on and off the course
  • Four fashion-forward colors create the ideal look for both on and off the course
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Tour Authentic Shorts and Trousers: Fusing artistic craftsmanship, luxurious materials, and technical innovation, the Tour Authentic shorts and trousers have superior details and performance features.

  • Schoeller’s exclusive 3XDRY technology creates a water repellent fabric that causes liquids to bead up and drip away
  • Moisture management technology wicks away moisture and perspiration away from the skin, allowing air to circulate throughout the lightweight fabric
  • Inside gripper active flex waistband with belt loops provides all-around stretch for maximum range of motion, flexibility, comfort, and expansion for optimal feel and comfort
  • Cotton/Nylon/Elastane blend provides a lightweight finish, optimal, easy care, and reduction of heat buildup
  • An innovative slide snap fastening system takes place of the button closure, allowing for ease of open and close
  • Hidden back zippered pocket allows for easy storage of small personal items

 

Callaway® Apparel brand ambassador Talor Gooch will be donning the Tour Authentic collection during the 2018 PGA TOUR® season. Tour Authentic is available at www.callawayapparel.com/tour-authentic/, select retailers and leading golf and country clubs around the world including Medinah Country Club, Whistling Straits, Blackwolf Run, and The Broadmoor.

  

About Callaway Apparel

Callaway® Apparel is the ultimate combination of golf authenticity and classic style. Always innovative, always an outperformer. Because apparel that offers quality, performance, functionality, and fit is as important to both men and women golfers as the equipment they use. Callaway apparel is designed for those who love the game of golf. It represents where the game has been, and where the game is going. Additional information on Callaway is available at www.callawayapparel.com.

 

About Perry Ellis International

Perry Ellis International, Inc. is a leading designer, distributor, and licensor of a broad line of high-quality men’s and women’s apparel, accessories, and fragrances. The Company’s collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses, and men’s and women’s swimwear is available through all major levels of retail distribution. The Company, through its wholly-owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, An Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist®, Jantzen®, and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including Nike® and Jag® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel, and Guy Harvey® for performance fishing and resort wear.  Additional information on the Company is available at www.pery.com.

 

Until The Next Tee!!

Love Fore The Game?

Much can be said of appearance fees. Many a tournament have used them as initiative to bring golfers to play in events. Events that top players would otherwise balk at playing in. I have no doubt that appearance fees were used to a much lesser extent through the history of golf. What exactly was $4000 worth in 1932 compared to 2017? This topic is a bit random but what would make me write another editorial about love for the game and appearance fees?

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Photo Credit: Wikipedia

Before I continue I feel that I must state the obvious. Everything is about money for nearly everyone nowadays. Especially for athletes playing professional sports around the world. Whether it’s the NHL, MLB, NFL, NBA or any of the Premier Futbol leagues in Europe it’s business first. After all, all of these athletes have to pay agents for their services and of course their expensive toys. Often I’ve wondered if Wayne Gretzky, Michael Jordan, Derek Jeter, Joe Montana or Pele kept playing their sports professionally out of sheer love for their game?  A game in which their parents once paid for them to play in order to participate. Or did they continue playing in order just to keep the fat paychecks  rolling in? Of course, they were all inspired to keep playing at least partly due to their competitive desire.

Golf… a game that seems much maligned these days. A game where so much focus has been directed towards “growing the game”. A game where there’s a drive to develop new fans from the younger generation of golfer. Maybe American kids look towards a Rickie (Fowler) Lexi (Thompson) or Jordan (Spieth) to emulate. In some country’s where golf isn’t as prevalent like Bangladesh maybe by going to an event and watching Siddikur Rahman and young boy or girl would want to play golf and who knows maybe find an education through playing the game. In Australia there are a slew of golfers to choose from that may capture the imagination of young golfers to be… maybe it’s Jason Day or Adam Scott.

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Siddikur Rahman (Photo Credit: Asian Tour)

For any young Australian golfers out there looking to the latter as inspiration to play golf seriously they’ll be disappointed this year. Adam Scott… the sweet swinging Australian decided to withdraw from the Emirates Australian Open this week. Not because of an unbeatable affliction like “CSS” (Chronic Shanks Syndrome) or an injured wrist, back or in-grown toenail. Nope! How about because of his issue with an appearance fee ([ardon me while I sarcastically applaud Adam’s decision). Scott, who in 2015 had an estimated worth of about $40 million skipped out on his National Championship because he didn’t receive enough money in appearance fees! His first time missing the event in a decade. Really Adam? Not enough of an appearance fee? Sure his nose might be out of joint because Spieth was set to make $1 million before striking a golf ball. If Spieth is receiving that kind of  money it makes me wonder what the fee was going to be for Scott… a native son? No doubt it was more money than I have seen or will ever see in my bank account. I think that it’s shameful and disgusting that he or anyone would skip a tournament because they never received enough money just to show up.

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Show me the money… or Scottie don’t! (Photo Credit: Golf Digest)

As I pause my writing and think to myself for a second I wonder even further. If Spieth didn’t get an appearance fee as compensation would he play? We all know that the likes of Tiger, Phil and Rory have received huge appearance fees for showing up at tournaments in the past. Justin Rose and Sergio Garcia have each received an estimated $1.5 million in appearance fees for playing the Hong Kong Open. Combined the fees are worth more than the purse itself (such is the case with Spieth).

Have the appearance fees gotten out of hand? Maybe. But as long as the sponsors are willing to shell it out and the players have coffers to line they’ll gladly collect the fees. I would! But it makes you wonder in retrospect too. If the sponsors weren’t willing to cough up the “dineros” would the golfers be playing in the events? A game that “we” pay to play and through buying equipment from their respective equipment sponsors indirectly help pay their endorsement deals. Golf seems so much like the other professional sports leagues doesn’t it? It’s “us” the fans buying tickets and merchandise that line their wallets and support their families.

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What the game is truly about.

For guys and gals out there playing events on the various worldwide professional tours it’s fine for you to withdraw. Nobody with a soul would dispute sitting out an event because of illness, injury, or a family emergency. But sitting out of a tournament because you didn’t receive enough “thanks for being here money”? Quit being such petulent primadona spoiled brats. You truly forget what this game is all about.  £ove for the game? #whatever

Until The Next Tee!!