Indi Golf Introduces New ATK Grind Wedges

Individual

/ɪndɪˈvɪdʒʊ(ə)l

  1. Single; separate.
  2. Of or for a particular person.

 

Indi Golf is a golf brand that has a goal. To focus on individuals. In an era where mass production is almost the norm Indi Golf wants to focus “on each individuals golf experience and make it better for them” according to Indi Golf General Manager Rob Lang in a recent conversation on Twitter.

Formed by three friends that wanted to bring enjoyment of the game of golf to “all walks of life” first introduced the original StingRay wedge. This wedge wasn’t conforming but it allowed the average recreational golfer to spin the golf ball like you see on Tour. The surface of the clubface gripped the ball in such a way that maximum spin was imparted on the golf ball. Another key feature was their introduction of “ScoopBack Technology”. ScoopBack Technology is the optimization of the “face thickness smoothly in every section across the entire head”. The result is very forgiving perimeter weighting.

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Coming off of the success of the StingRay wedge, Indi Golf sought out to create a conforming wedge that would include their ScoopBack Technology. Thus the StingRay TT wedge was created. TractionFace grooves and a face texture that was still within the limits of the Rules of Golf was employed in the creation of the TT version. The StingRay TT wedge still offered the same ScoopBack Technology as seen in the original StingRay wedge. Forgiveness through perimeter weighting.

Getting released today is Indi Golf’s latest StingRay wedge. The new ATK Grind wedges will make their debut during the 2019 PGA Merchandise Show next week in Orlando. ATK is the abbreviated form of the word “attack”. The new ATK Grind is intended for golfers that are looking for more heel, toe and trailing edge relief. This grind will allow for increased shot making. Player’s will now be able to “open the face and the leading edge will remain the same distance from the ground as if in a square club face position, yielding a consistent look and increased confidence”.

For more details on the new ATK Grind wedges please see the press release below.

 

VISTA, CA, January 15, 2019– Indi Golf, design and manufacturer of high-performance golf clubs, introduces new ATK Grind wedges to give players more shot-making options. The ATK Grind will be launched at the 2019 PGA Merchandise Show January 23 through January 25 at the Orange County Convention Center in Orlando, Florida. Indi Golf is part of the International Clubmakers Guild and will be exhibiting with them at the Demo Day on Tee #5 on January 22, 2019 and at the convention center in Room #W209B.

 

“We’re committed to designing quality products that will help golfers perform at their best and enjoy the game more,” said Rob Lang, General Manager, Indi Golf. “Our new ATK Grind, which is short for Attack, allows us to provide an option for players needing more bounce and turf forgiveness on square face shots.”

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The ATK Grind has been designed with more heel, toe and trailing edge relief to allow for increased shot making. This allows the player to open the face and the leading edge will remain the same distance from the ground as if in a square club face position, yielding a consistent look and increased confidence.

 

“This new grind is an addition to our current grind that has been very well received and successful,” added Lang. The ATK Grind is designed with Indi Golf’s ScoopBack, TractionFace, and LaunchControl technologies, maintaining Indi’s legendary forgiveness, spin, and control. The ATK Grind will feature a new matt black finish and will be available in both the StingRay and StingRay TT models.

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Indi Golf’s proprietary ScoopBack design creates maximum forgiveness by moving mass higher in the face, and toward the toe.  This optimizes the location of the club’s CG, making the head more stable on off-center contact, helping shots feel better, go straighter, spin more and end up closer to the hole.  The ScoopBack design is not a muscle back or perimeter-weighted design but is a combination that brings the player the best of both worlds.

TractionFace technology uses a proprietary open square groove shape and pattern to create tremendous backspin and optimal launch conditions.  These aggressive box grooves increase spin by 50% and are so effective that the StingRay wedge exceeds the performance limits outlined in the Rules of Golf, making them ideal for recreational golfers. StingRay TT remixes TractionFace technology with another revolutionary groove shape and pattern to optimize launch and increase backspin by 20% on a full swing while Conforming to the Rules of Golf.

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Other features of the ATK Grind wedges designed to improve performance include:

  • LaunchControl – A lower launch and higher spin combination allows golfers to be more aggressive and reduces the influence of elements on the ball.
  • ShortHosel – Creates discretionary weight that has been position higher in the face and more towards the toe, resulting in higher performance, better feel, and more forgiveness.
  • Optimized Bounce – Allows the head to glide through the turf yielding solid contact for the grooves to grab the ball and impart maximum spin while producing ideal launch conditions.

 

The ATK Grind StingRay TT Wedges are available in 50, 52, 54, 56, 58 and 60-degree lofts. They conform with the Rules of Golf. The ATK Grind StingRay Wedges are offered in 50, 52, 54, 56, 58, and 60-degree lofts. They do not conform with the Rules of Golf. MSRP is $159.99 for all models. For more information, visit  www.indigolfclubs.com.

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About Indi Golf

 

Indi Golf was the dream child of three good friends who love the sport of golf, and were lucky enough to have accomplished careers designing, engineering, and selling golf product. We respect the sport of golf and have a deep desire to grow the game by bringing its enjoyment to all walks of life. Every individual golfer connects with the sport in their own way, and it is our goal to give golfers top tier, quality product that will help them to not only perform at their best, but enjoy at their best!

 

For more information about Indi Golf visit:

www.indigolfclubs.com.

Twitter: @indi_golf

Facebook: @indigolfclubs

Instagram: @indi_golf

Until The Next Tee!!

#FightAndGrind #SeeUOnTheNextTee

Srixon Introduces the All-New Z-STAR Series: Built for Distance

How do you take one of the top golf balls in the golf industry and make it better?

With the all-new 2019 Srixon Z Star Series that’s what golf ball R&D set out to do. By introducing an all-new FastLayer Core that “starts soft in the center and gradually becomes firmer around its edge” the end result is “enhanced ball speed” which ultimately delivers more distance.

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Also introduced in 2019 is Srixon’s latest formula of their renowned Spin Skin Technology. Spin. Spin Skin Technology generates more friction to provide more spin and better stopping power. What’s different for 2019 is that the 6th generation of  Z Star utilizes Slide-Ring Material. Every ball in the Z Star Series line-up employs a urethane compound which coats the cover of every Z-STAR golf ball. The difference is that with Slide-Ring Material the cover goes deeper into the grooves of your irons and wedges creating more spin.

For more details regarding the new 2019 Z Star Series please see the press release as shared below by Noelle Zavaleta. Ms. Zavaleta is the Marketing Communications Specialist for Srixon Golf.

HUNTINGTON BEACH, Calif. — Jan. 14, 2019 — SRIXON®, a global leader in golf ball technology and innovation, announces the launch of the sixth generation Z-STAR Series golf ball. The Srixon Z-STAR XV and Z-STAR are available in Pure White™ and Tour Yellow™ and officially launch in North America on February 1, 2019.

“Distance is one of the major strengths of my game, and I trust the performance of the Z-STAR XV like nothing else on Tour,” said professional Cameron Champ, who currently leads the Tour in driving distance. “The exceptional ball speed and distance that I’m able to generate with the Z-STAR Series gives me the unique opportunity to compete at an elite level week-in-and-week-out.”

The sixth generation Z-STAR Series features the all-new FastLayer Core, a revolutionary way to make a golf ball core. It starts soft in the center and gradually becomes firmer around its edge. This greatly enhances ball speed for maximum distance performance, while maintaining exceptional feel at impact.

“The new Z-STAR Series golf balls are built on top of the heritage of one of the most successful, trusted Tour golf balls in the market,” said Jeff Brunski, Vice President of Research and Development. “The exceptional ball speed and distance of both Z-STAR offerings are driven by the new FastLayer Core technology, producing both outstanding ball speed and launch conditions tuned for the high swing-speed, better player.”

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The new Z-STAR Series golf balls feature new Spin Skin technology with Slide-Ring Material (SeRM), a urethane compound that coats the cover of every Z-STAR Series golf ball. By taking unprecedented levels of shearing force without breaking its molecular bonds, Spin Skin with SeRM is able to dig deep into your wedge and iron grooves, dramatically increasing friction and maximizing spin for more control and more stopping power on every shot.

The all-new Z-STAR Series golf balls are the first and only in the world to use Slide-Ring Material, providing a competitive advantage that cannot be matched.

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“Engineered for more spin and control, the Z-STAR Series features a Spin Skin coating enhanced with SeRM, an extremely flexible material,” Brunski said. “Never before has Srixon combined so many technologies in one golf ball, to produce more friction for more spin around the green.”

The 338 Speed Dimple Pattern on each Z-STAR Series golf ball improves overall aerodynamics for better flight performance, even in the toughest wind conditions, with drivers, woods and irons.

The sixth generation Z-STAR XV features a softer urethane cover and Spin Skin with SeRM, which significantly increases greenside spin for more short game control. It features a four-piece construction with a smaller inner core and larger outer core for more distance off the tee.

“The new Z-STAR XV is hotter off the driver,” said four-time Tour winner Keegan Bradley. “It’s definitely longer with my irons as well. So, it’s a ball that’s going to help you throughout the entire bag.”

Similarly, the new Z-STAR golf ball features Spin Skin with SeRM, which increases greenside spin and short game control, while maintaining that soft feel. In addition, the 2019 Z-STAR employs a three-piece construction and slightly increased compression with a harder mantle layer for more ball speed, reduced spin and more distance.

z-star6-whiteKey Technologies:

  • New FastLayer Core: The FastLayer Core starts soft in the center and gradually becomes firm around its edge, giving high-speed players exceptional feel and enhanced ball speed for maximum distance.
  • 4TH Generation Spin Skin with SeRM: A new coating with flexible molecular bonds digs deep into wedge and iron grooves, maximizing spin for more control and more stopping power.
  • 338 Speed Dimple Pattern: The 338 Speed Dimple Pattern offers less drag and more lift to boost overall distance, while flying straight even in the toughest wind conditions.

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The Srixon Z-STAR Series golf balls officially launch in North America on February 1, 2019, at a MAP of $39.99 per dozen.

 

Until The Next Tee!!

#FightAndGrind #SeeUOnTheNextTee

Player’s or Game-Improvement Irons

This article may not head in a direction as you might expect from the title. As my departure for the 2019 PGA Merchandise Show is a week away I wanted to see where I should focus my energy on. Especially, when it comes to the subject of irons. Did golfers on social media want to learn more about “Player’s” irons or “Game-Improvement” irons.? According to the poll there was more interest in “Player’s” irons. A result that I found a little surprising.

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The sampling was relatively small but it still shed light on the subject. Thanks to those who participated.

Which irons can you relate to more? Which would you prefer to learn about? Asking for a friend LOL Please RT

Game-Improvement Irons – 41%

Player’s Irons – 59%

51 Votes

Personally speaking, it is my opinion that any golfer has the right to pick and choose whatever iron type that he or she wants to play. After all, it is their money. Say there’s a 25-handicap non-gender specific golfer that wants to play a set of Titleist 718 MB irons. I have no issue with that but is said golfer doing themselves a disservice? I definitely think so and you may think that I’m wrong. Conversely, is there anything wrong with a single-digit golfer playing a set of “GI” irons? On this occasion my opinion is no. Here’s some food for thought. Maybe he or she is a single digit handicap because of the GI characteristics. The thing is… with GI irons you can still work and flight a golf ball. It may not be as easy as with a blade but it can be done. Last year after the show I was in a Tampa area Edwin Watts and I was swinging Wilson Golf D300 irons. I was calling out my shots… fade, draw etc and I was getting the results as called out.

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My thought for a long time was that if I had a chance to win a tournament and I have to pick between vanity or function… function wins. I could be wrong but it is my opinion. Under pressure, there’s always a chance that a swing could be less than optimal and having the chance to rely on a little forgiveness isn’t a bad thing. Of course, I realize that even the player’s irons on the market have forgiveness built into them. A few years ago Tungsten was the “sudden innovation” that golf equipment manufacturers were incorporating into their iron design… player’s forged irons.

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It’s sort of funny in a way. I used to be all about blades or muscle-cavity irons. As the 2019 PGA Merchandise Show Demo Day has approached I find myself leaning towards GI irons. Maybe it’s a side effect of testing GI irons the past year, the fact that most recent press releases have been about GI irons and maybe it’s the fact that I’m playing a set of forged GI irons. Or maybe… just maybe it’s the fact that I’m not getting any younger (Yikes… I’m gonna be 47 next week). Either way, that’s where my head is at.

With a bevy of appointments on Demo Day I’ll be swinging as many irons that I can. Below is a brief list of what’s on my “hit list”.

  • Tour Edge Golf – EXS irons
  • Callaway Golf Apex 19 and Apex Pro 19
  • Cobra Golf KING F9 SPEEDBACK
  • Wilson Golf D7
  • Srixon Z 585 and Z 785
  • New Level 623-M
  • Mizuno Golf JPX 919
  • PING Blueprint
  • Epon Golf
  • Bridgestone Golf Tour B JGR
  • XXIO Forged

I cannot wait to get down there and put these irons through their paces. It’s all about first impressions. Stay tuned!!

Until The Next Tee!!

#FightAndGrind #SeeUOnTheNextTee