Towels Feature Terry Finished Microfiber on Front and Back

Richmond, VA – Devant Sport Towels, a manufacturer of custom sport towels, has the spotlight on their new MicroTech towel just in time for spring golfers. This towel, comprised of 80% polyester and 20% polyamide, features terry finished microfiber on front and back.

The MicroTech towel features a black grommet and premium black carabiner attachment to easily secure to your golf bag. The towel can hold up to 7 times its weight in water, which is beneficial while out on the course. Another advantage is that the MicroTech towel will not mold and is mildew resistant.

“The MicroTech towel is a great solution to a smaller microfiber sports towel yet maintains an ample amount of towel space for cleaning purposes of all needs,” said Caroline Allison, Assistant Product Manager for Devant Sport Towels. “This towel comes in an array of colors, perfect for decorating any way Devant offers with a club logo or unique design. It’s very versatile.”

This towel is available in four colors and is able to be decorated three different methods: Devant’s Image Dye Logo, Hi-Def Sublimation and can also be embroidered. This towel is convenient and compact in size at 14 x 21. To see the full collection visit www.devantsporttowels.com.

About Devant Sport Towels

Established in 1976, Devant Sport Towels is the most respected brand of custom sport towels by building a reputation for unmatched quality, design and service. Devant, located in Pageland, South Carolina, manufactures and distributes a full line of custom sport towels, cotton tapestry throws and Hi-Def™ bag tags. Devant is an official licensee for the PGA of America (PGA Championship, KPMG Women’s Championship and Senior PGA Championship), LPGA (Solheim Cup, International Cup) and the USGA (U.S. Women’s Open, U.S. Senior Open, U.S. Amateur, Walker Cup and U.S. Open). Dynamic Brands is the parent company of Devant and is located in Richmond, VA. For information on Devant visit www.devantsporttowels.com. Follow us at https://www.facebook.com/DevantSportTowels, and https://twitter.com/devantsporttowe.
 

About Dynamic Brands 

Established in 2004, Dynamic Brands is the parent company for a portfolio of premium brand name companies committed to the development of innovative, high-quality products and supported with outstanding customer service in the sporting goods industry. Golf and recreational products are offered through Bag Boy, Burton, Datrek Golf, Devant Sport Towels, IGOTCHA, Riksha, SEARCH ‘N RESCUE and FLAGPOLE-TO-GO brands, and include walking carts, golf bags, travel covers, custom sport towels, bag tags, golf ball retrievers, flags and accessories. Dynamic Brands’ products are marketed in 87 countries worldwide. For more information, please visit www.dynamicbrands.com.  Follow us at https://www.facebook.com/dynamicbrandsrva/ and https://www.linkedin.com/company/dynamic-brands/.

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The Houston Open. The proverbial “last chance for romance”. For golfers on the PGA Tour if you can win this tournament and you haven’t qualified for The Masters yet… this is your last chance for another year. A chance to make the stroll down Magnolia Lane and battle for the Green Jacket and a place in the history books.

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Photo Credit: houston Chronicle

History. This is a busy week and we have no time to waste so let’s get right to it. What can you say about Ian Poulter? The brash Englishman that you either love or hate. Honestly, I had no issue with Ian Poulter and liked him a lot. Until my first PGA Show where he was finishing up at a booth and there was nobody around. There were two 6-8 year olds there that were patiently waiting for a chance to approach Ian. As things wrapped up he blew them off in a way like I haven’t seen. Or at least since being blown off by a girl I liked during my eighth grade graduation dance. Putting incident aside.

Earlier this evening I was thinking of the term “grinding” and how it relates to golf. I’ve used it for myself and you see others use the term too. By definition grinding is this. Grinding is being knocked down and never losing sight of the top. Grinding is being at your lowest but you know that you can’t quit. Grinding is hurting every day and night yet you find the wherewithal to keep pursuing your goals or dreams. Grinding is keeping your head down and forging on, Essentially, this sums up Ian Poulter’s journey to the 2018 Masters.

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Photo Credit: Golf Digest

His path is remarkable and it will be one of the memorable stories from the 2018 PGA Tour season. On the 72nd hole Poulter drained a clutch putt to force a playoff with 23-year-old Beau Hossler which is amazing in its own right because after the first round Poulter was sitting “comfortably” in 123rd place.  So into a playoff Poulter and Hossler go and Poulter emerges victorious alone. This feat at the Houston Open was historic in that it had been 35 years since someone was as low as 123rd place after the first round to come back and win. The prior week in Austin, Texas at the WGC Dell Match Play Poulter on the strength of his “Medinah Putter’ reached the quarter-final. Poulter was informed at this point that he had done enough to get back into the Top 50 of the OWGR punching his ticket to The Masters. Unfortunately, those passing on the information to him were in a word… WRONG! The way that Poulter has shown grit and determination since the 2017 Honda Classic (where he was ranked 207th in the OWGR) is something to behold and appreciate. It was nearly a year ago he lost his PGA Tour status when he fell about $30,000 short of extending his exempt status.

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Photo Credit: ianpoulter.com

Amazing! What a turnaround and it goes to show everyone. Keep grinding. Golf is like life. You only get out of it what you put into it. One last thought on Poulter. By any chance is this a Ryder Cup year?

Until The Next Tee!!

For some time now there’s been a debate about “what’s wrong with the golf industry”? So much in fact that while I was at the PGA Show the PGA of America held a panel of “who’s who” to discuss where the problem lies. A recent comment made by Lee McCoy I will not discuss much at this time but I will say this. Lee remember one thing young man. Karma is a bitch and it’ll bite your ass one day. Your approach with those young fans was beyond reproach. (If you aren’t wanting to read… please see the video that I recorded at the bottom of this post.)

I sat there listening in just for a little bit and they tossed around a variety of theories. All of them coming close to saying it but never wanting to “jump on the grenade”. I was hoping that someone… anyone would have the “testicular fortitude” (see balls) to say it. Nobody did. Here’s the problem. It’s the “old boys network” themselves.

Is the issue directly associated with the PGA of America? No but it’s the older generation of golfers that presents the issue. It’s these antiquated dinosaurs that still play the game whom are so stuck in their old, miserable ways. Never really open to change or accepting any sort of notion of change. Just think about it for a second. Let the stereotyped image of Caddyshack’s Bushwood Country Club sink into your mind for a minute. That clean, sterile, posh country club lifestyle. It was one of these types of places that kept me away from playing the game in the first place decades ago. I was interested in playing the game but one day while riding my bicycle home from the beach flying out of the driveway at a course came a car. Minding my own business I was ejected off of my mountain bike and ended up in a ditch. He slurred after getting out of his car “Fucking stupid kid… what are you doing?”. He was some kind of drunk and reeked like a brewery. Irony would prevail years later as I was the Director of Golf of that course in 2016 and to this day I swear he was one of my member’s. Ultimately, that course was mired in the ways of 1985 and when I approached someone on the board about new ideas… basic things like “Twilight Rates” or “Course Rangers” it was met with a simple “we’ve never done that before” mindset.

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Travis Mathew booth set-up at the 2018 PGA Show.

 

Why is golf like that? Why is the industry so stuck in their old, stale ways? Golf oatmeal!!  Golf oatmeal is simply the fact that people tend to walk, talk, teach, swing, and doing everything golf in the same old beleaguered manner. A world where everything is bland, looks the same, is flavourless and is slowly bubbling away eventually sticking to the bottom of the pot. The majority of the industry is not willing to accept new ideas or fresh ideas. New approaches are met with so much skepticism and cynicism that it melts the mind. Whether it’s equipment, instruction, apparel or ways to get people to participate in the game and show up at golf courses worldwide. The game isn’t dying but without an influx of new blood it will die a slow painful death.

So many older golfers point at millenials because well… they have a label of being a spoiled, no good, “I want it now” generation. I thought this way until recently but then I had an epiphany of sorts. Don’t these “old boys” realize that they too were once young bucks and that one day the younger generation will inherit the Earth. It’s this younger generation that IS going to save the game. How? Because of the ideas now will move forward because eventually the old dinosaurs become fossils. In other words… they’ll die.

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The game needs more fun. The LPGA has nearly an entire roster that gets it… they really do but the support that they receive from the average golf observer (fan) isn’t what it should be. On the PGA Tour guys like Rickie, Jordan, Justin et al understand. These guys are tremendous for the sport. The game needs brands like Travis Mathew to be bold and fresh. They were always a golf brand first and a lifestyle-brand second. Their booth is to the PGA Show what “Al Czervik” was to “Judge Smails”. They’re all about fun! A brand like Chippo is a fresh approach to an old game. Great in the backyard, the beach or a tailgate situation Chippo still puts a golf club into someone’s hands. Brands like Loudmouth Golf, are important because not everyone wants to wear khakis. People like to express themselves. I do and the best thing that I ever did was walk into the Travis Mathew booth 2 years ago. Vertical Groove Golf brought a new approach to golf club design. I could go on… but I won’t.  I made a video to support this article.

I have a secondary mission. Not only is Until The Next Tee about educating golfers on the latest in the golf industry. I’m also here to add some flavor to a world full of bland oatmeal. No longer should this game look, sound and feel the same.

Until The Next Tee!!