Devant Sport Towels is proud to announce the upcoming release of two new towel collections, the Camo Collection and the Patriot Collection.
The Camo Collection puts a modern twist on a classic design and will come in red, black and blue camouflaged colorways. The Patriot Collection will showcase a variety of U.S.A. themed designs, including a block lettered U.S.A. towel, a red, white and blue camo towel, and an All-American towel featuring images of various American monuments and symbols. Both collections will be printed on Devant’s popular Ultimate Microfiber towel.
“We’re so thrilled to be able to share these new collections,” said Renee Pfau, Product Manager at Devant. “All of these designs bring something new to the current Devant line, and we’re confident golfers are going to love how these look on their bags.”
Established in 1976, Devant Sport Towels is the most respected brand of custom sport towels by building a reputation for unmatched quality, design and service. Devant, located in Pageland, South Carolina, manufactures and distributes a full line of custom sport towels, cotton tapestry throws and Hi-Def™ bag tags. Devant is a proud licensee for the PGA of America, LPGA, USTA and the USGA. Dynamic Brands is the parent company of Devant and is located in Richmond, VA. For information on Devant visit www.devantsporttowels.com. Follow us at https://www.facebook.com/DevantSportTowels and https://www.instagram.com/devantsporttowels.
About Dynamic Brands
Founded in 2004, Dynamic Brands is the parent company for a portfolio of premium brand name companies committed to the development of innovative, quality products and outstanding customer service in the sporting goods industry. Golf and recreational products are offered through Bag Boy®, Burton®, Datrek® Golf, Devant Sport Towels®, Haas-Jordan™, IGOTCHA®, SEARCH ‘N RESCUE® and FLAGPOLE-TO-GO® brands, and include walking carts, golf bags, travel covers, umbrellas, custom sport towels, bag tags, golf ball retrievers, flags and accessories. In addition, Dynamic Brands is the U.S. distributor of Evnroll putters—the 100% milled putters feature designer Guerin Rife’s patented “Sweet Face” Technology, delivering unprecedented accuracy and zero dispersion. Dynamic Brands’ products are marketed in 87 countries worldwide. For more information, please visit www.dynamicbrands.com. Follow us at www.facebook.com/dynamicbrandsrva/ and www.linkedin.com/company/dynamic-brands/.
-Pizá is collaborating with NextLinks eGolf Arena Founder Dave Shultz to complete their indoor golf and entertainment concept and have assembled a powerful and influential NextLinks Board of Directors-
SAN DIEGO, CA. – August 31, 2021 – Pizá Golf, internationally recognized as a world-class architecture and golf course design firm, today Introduce the NextLinks eGolf Arena, an avant-garde golf complex that will grow the game of golf by engaging and entertaining every demographic and generation. NextLinks eGolf Arenas are designed to be an unparalleled indoor golf venue and family friendly destination that will spur golf to be the fastest growing game in indoor sports.
For more than two decades, Agustin Pizá, the Director and Founder of Pizá Golf, has challenged golf norms and redefined golf facilities with award-winning, next generation designs. He has worked with legends of the game and his world class developments attracted interest from a formidable group who questioned him, can you design a total golf entertainment experience? Pizá knew he could transcend beyond the current, highly popular, golf experience but he needed partners and immediately reached out to infrastructure and technology expert, Dave Shultz.
Shultz along with Ed Colson have spent over six-years developing software and technology designed to integrate golf simulator play for the long-game with a true to form real world laser guided short-game experience. The duo has protected this extraordinary technology with a US patent. The technology entertainment component of NextLinks eGolf Arena is exclusive and proprietary.
“NextLinks eGolf Arena is a functional re-imagination of the brick, and mortar standard established for driving range-based entertainment, but more efficient in every way along with an iconic building design and specification,” said Shultz.
To design an iconic golf complex worthy of the NextLinks state-of-the-art golf technology, Pizá, a vertical architect himself, partnered with the esteemed, award-winning, international architects Victor and Sergio Sanz of Sanzpont, known for their designs that connect people and spaces with sustainability. The brother’s NextLinks eGolf Arena design exceeded the team’s vision and now, rivals the best golf facilities across the globe with its domed structure inspired by the most recognizable shape in the game: the golf ball. Other amenities include its central circular bar visible from any view, variety of eating spaces, private and open spaces, hitting bays, and lounge balconies that flank the signature short game course.
“We so love the game of golf, we imagined how the next golf entertainment concept should look and feel, envisioning almost a sacred place – a GOLF temple, where technology and entertainment are combined to create a realistic and exciting, next generation of golfing experience,” said Victor and Sergio Sanz.
The “Golf Field Atrium” within the NextLinks eGolf Arena was designed by Pizá himself. To compliment the technology driven experiences of the “Hitting Bays” he created a strategic laser guided short game course within the indoor park-like setting. The team refers to this as a “Disruptive game changing experience.” Onlookers can enjoy the play from the lounge balconies.
“The strategy behind the design is to provide real shot values that can be challenging or easy as the player wants. NextLinks eGolf Arena can be played by an avid golfer or a non-golfer. This is what we strive for ‘Growing the game we love’ and with respect to sustainability on all levels, ecologically, socially, and economically,” said Pizá.
Pizá, Shultz, and the team has assembled an imposing Board of Directors for their collective vision for the future of golf, the NextLinks eGolf Arena and established the NextLinks CalNeva Corporation.
“NextLinks Golf is the next generation in stadium golf concepts where friends and family will be able to not only hit all types of shots but also experience the joys and challenges of the short game and putting on championship style Pizá golf designed greens. With patented laser technology to simulate where shots hit would end up, “players” will get the full golf experience, with all the excitement, amenities, and atmosphere of a lavish night out on the town at a fraction of the cost. With an eye towards the future, NextLinks Golf will bring people to the game and the concept without adding to the stresses that the game generally has on the sustainability issues of land and water. NextLinks Golf, I believe, is the link to golf’s future,” said Brandel Chamblee.
About NextLinks CalNeva:
NextLinks CalNeva is a new company dedicated to growing the game of golf with a patented re-imagination of traditional golf and leveraging cutting edge technology. With the success of Top Golf, and its $2.6 billion acquisition by Callaway Golf, the company believe there is room in the market for a new marquis player: NextLinks Golf.
Most recently, NextLinks CalNeva has engaged the advisory services of Paul Nation and Anita Sokolsky from CBIZ Infrastructure Advisory Group (www.CBIZ.com) for strategic growth planning as well as project construction financing.
About Pizá Golf Founder Arch. Agustin Pizá, MSc
Award winning architect Agustin has earned a Bachelor of Architecture degree from ITESM and a Master’s Degree in Golf Course Architecture from Edinburgh University in Scotland. He is a proud member of both the European Institute and the American Society of Golf Course Architects. For 23 years, Pizá has worked with legends of the game and world class golf developments. His designs are known for delivering quality, aesthetic, and strategic golf courses.
Pizá Golf has been recognized with many international accolades and has garnered a reputation for “Re-defining Golf Facilities” with their concepts – Wellness Golf and Lounge Golf. Agustin Pizá was recognized by Forbes Magazine as one of the top 100 creative minds from Mexico and Golf Inc. Magazine included him in their Power 2020 issue as an up-and-coming superstar.
Pizá and the company have worked and have been involved in more than 60 projects on three continents.For more information on Pizá Golf, please visit the company website: www.pizagolf.com
Europe’s #1 golf bag brand BIG MAX is set to bring a splash of color to the fairways with the release of two new models that are packed with features and boast distinctive European styling. The Dri Lite Hybrid Tour and Dri Lite Seven, benefit from BIG MAX’s practical approach to life on the course, including its award winning water resistant Dri Lite technology. And while that makes them perfect for a gray day on the fairway, life with these BIG MAX designs is far from dull!
“There isn’t a huge variation in the golf bag market and that’s fine for a lot of golfers, but at BIG MAX we want to stand out from the crowd,” commented Ralf Niesing, Head of Bag Design at BIG MAX. “For practical innovation alone, the Dri Lite Hybrid Tour is the match of anything on the market and in the Dri Lite Seven I’d say we have the best lightweight stand bag in this price category. But when it comes to style, I really don’t think there is anything that comes close. With the Hybrid Tour we use 90° and 45° angles as they harmonise together and combine perfectly with the angle of a bag on a push cart. We then took the best modern color combinations and ended up with something that pops in a different way to any other bag I’ve seen. The Dri Lite Seven has a more subtle palette with bold accent colors, but at a single glance you can tell that this is a BIG MAX bag that has both style and substance.”
The Dri Lite Hybrid Tour is the water-resistant next generation of BIG MAX’s hugely successful Hybrid line. With its spacious interior and modern styling the Hybrid Tour is the ultimate all-round solution for the golfer who likes to push, carry and look great on the course. This ingenious bag sits perfectly square on a push cart thanks to its flat, footless push cart compatible base and leg lock feature, while the clever positioning of the stand mechanism low on the body of the bag provides a clear contact for the upper bag bracket, eliminating twisting. Its 14-way divider and 5 water-repellent pockets – including spacious cooler and 100% waterproof valuables pocket – give it superb cart bag capacity, while its ultra light weight of just 4.4 llbs and practical features such as padded straps and air channel for breathability when carrying mean it excels as a stand bag too. MSRP: $259.99
Available in: Black, Charcoal/Black/Red, Silver/Blueberry/Merlot, Steel Blue/Black/Rust, White/Black/Orange
The DRI LITE Seven is a water-resistant stand bag that features both waterproof fabric and zips. With an 8.5″ top and 4 way divider the Dri Lite Seven is a compact stand bag that offers extra room with its larger top to ease clubs in and out during your round. The bag holds 4 more clubs than traditional compact bags, which means you can travel and play with a full 14 club set in this small and ultra light bag. At less than 3.75 llbs and featuring a padded strap with air channel for breathability the Dri Lite Seven is perfect for carrying, while the leg lock gives golfers an easy option to use on a cart. Four water resistant pockets including cooler and 100% waterproof valuables pocket provide plenty of storage options and at an MSRP of $179.99 this bag is a perfect choice for a golfer who wants to carry Lite for a great price.
Available in: Black/Red, Navy/Orange, White/Navy/Red
BIG MAX Dri Lite technology delivers a 2000mm* water-resistant rating. Featuring waterproof material, waterproof zips and a fully sealed waterproof valuables pocket. These will keep all but the wettest days at bay.
*Hydrostatic testing of waterproof fabric gives a mm per 24 hours rating. This refers to the amount of rainfall a fabric can withstand in a single day. Thus, a 2,000mm waterproof rating means the garment can withstand 2,000mm of rainfall in a single day without letting in moisture.
About BIG MAX
BIG MAX has been Europe’s #1 push cart brand for over 20 years following the unprecedented success of the world’s first 3 wheel push cart the Ti1000. Available in virtually every country that plays golf, BIG MAX is a name that has become associated with quality and innovation. It’s most recent advancement, Fold Flat technology, has seen BIG MAX pioneer push carts that fold down completely flat, in some cases to less than 5” deep. BIG MAX has furthered its reputation for innovation with its AQUA and DRI LITE technology that in the last quarter of 2017 matched BIG MAX push carts by becoming #1 golf bag and travel cover brand in Germany, a traditional marker for # 1 in in continental Europe.
8-time PGA Tour winner and Major Champion headlines club fitter’s roster of representation
Willowbrook, IL – The Scientist has found a new lab: 8-time PGA Tour winner and 2020 U.S. Open Champion Bryson DeChambeau is now a brand ambassador for Club Champion, the nation’s top custom club fitter!
In his five years as a professional, DeChambeau has taken the golf world by storm with electric play and an analytical approach to the game. After officially becoming the PGA Tour’s longest driver in 2020, it’s safe to say DeChambeau’s future career with Club Champion is just as bright and explosive as his long game.
“I’m excited to partner with Club Champion,” said DeChambeau. “I know they share my passion for data and pushing boundaries to find the best performing equipment.”
In 2015, DeChambeau became the fifth player in history to win both the NCAA Division I championship and the U.S. Amateur in the same year. Never one to rest on previous successes, he developed a name for himself as a tinkerer, exploring everything from same-length irons to extended driver shafts.
“Adding Bryson to our team just makes sense,” said Club Champion CEO, Adam Levy. “He’s a science guy and he understands cause and effect in a way that we admire. His desire to push the limits of his equipment and to create new combinations to further his goals is incredible, and we’re excited to work alongside him in our mission to help golfers lower their scores.”
Since 2010, Club Champion has provided Tour-level fittings to every level of golfer from beginners to PGA and LPGA pros. With over 50,000 hittable club combinations and nearly 90 locations nationwide, Club Champion is a perfect fit for anyone looking to improve their golf game, from weekend warriors to Bryson DeChambeau.
DeChambeau is joining a loaded roster of ambassadors at Club Champion, including 17-time PGA Tour winner and FedEx Cup Champion Jim Furyk, 11-time LPGA Tour-winner and Major champion Lexi Thompson, influencer Paige Spiranac, instructor Michael Breed, and more.
For more information about Club Champion’s custom club fitting and building services, please visit clubchampiongolf.com.
About Club Champion
Established in 2010, Club Champion is a national club fitting and building company headquartered in Chicago, IL. There are currently more than 85 Club Champion fitting studios in major markets across the country, with plans to expand further in 2021. The studios carry all the top golf club, shaft and grip manufacturers in the industry, which are used to build test clubs in real-time. Studios are equipped with advanced analysis technology, along with highly trained certified fitters and builders who must complete an extensive training program. Services include club fitting and building, repair services, personalization, and highly engaging corporate and personal entertainment events. For more information about Club Champion, visit www.clubchampiongolf.com.
If you’ve played this game long enough, there’s a better than average chance that this has happened to you.
You’re minding your own business and you’re cruising along on the driving range or golf course. Then all of the sudden, you make a swing and it feels like you were possessed by Satan. The Prince of Darkness himself. Yeah, that felt rather, demonic. But, it’s only one golf swing and you chalk it up as a bit of a fluke. So, you take a deep breath, gather yourself, maybe grab a drink of water, and you make your next swing.
The ensuing swing is an exact carbon copy of the swing prior. So, you dust yourself off like a bull rider that was just bucked off at a rodeo. That prize steer that you were riding a few moments earlier, sure got the best of you. Uh-oh a third swing that doesn’t feel right in any way, shape, or form. Now, you might be feeling a little bewildered or even perplexed. So, if you’re like me, you just simply give your chin a little scratch and maybe have a chuckle over it shaking your head. Or, you do what so many others do. You colour the air blue with a few expletives mostly self-deprecating in nature.
From the mental side of the game, the self-deprecating move is horrible. Suddenly, you’re doubting yourself and your swing. You now putting unwarranted pressure on yourself. In doing so, you tighten right up. Nothing good can come of this Maybe, you start tinkering with a few ideas and now all Hell has been unleashed. Multiple swing thoughts and multiple swings creep into your round or session. Unfortunately, now you’ve morphed into Dr. Jekyll or perhaps Mr. Hyde. I mean, sure, they’re basically the same guy (or in the case of a Mrs. Hyde, same gal) but they aren’t. One’s nice, calm, and docile. The other is, well to be frank, a hideous monster. Now what do you do?
Chances are that you either walked off of the range/course or you proceeded to grind it out and play on. Hopefully, you’ve decided to grind it out until the end of the round or session. Let’s face it, there are much bigger things to get into a lather over. My father once said to me, “Alex, never quit because once you do, it’s easy to make a habit out of it”.
For a variety of reasons, all of them health-related (I have a Diabetic Foot Ulcer and three growths/cysts on the spine. I talk to a Neurosurgeon this week) my sessions and rounds of golf played have seen a similar situation that I describe above unfold. Lately, I’ve had a range session or three where “the thins” have crept into my swing, at impact of course. The worst part of a thinned or “bladed” strike is the lousy feel that’s left in your hands. What’s worse, has to be the sound at impact. Or even worse yet your ball flight is weak and feeble.
Without getting too involved in the mechanics or technical aspects of the golf swing I would like to offer up a simple piece of advice.
Slow it right down. There’s a saying that “less is more”. Slow it down. Take more golf club and swing less, but (and I cannot stress this enough)NEVER GIVE UP ON THE SWING. Make sure that you’re still accelerating through impact and finish. Chances are that by the end of your session or round, you’ll have discovered some sort of familiar feeling from your muscle memory ingraining your swing for countless hours at your nearest practice facility. Heck, if you’re on the golf course, you’ll likely find positives. Even if you’re playing the worst round of golf that you’ve played, ever.
An experience involving this exact situation happened recently. I was invited to a TaylorMade Golf – Canada media event held at Copper Creek Golf Club. I was swinging well coming into it with an awesome range session two days earlier and I was okay on the range while trying out new products. Namely, the new P790 irons (check out that review here), their new Milled Grind 3 wedges and the 300 Series Mini Driver ,that, just happened to be there. Swinging my own clubs before teeing off I was swinging my own sticks well. I felt good about playing. Then my back started causing me grief, a lot of it.
I went to the first tee and immediately plunked my opening drive in the drink. Low and left. Uh-oh. My miss which usually comes under pressure. To make a long story short, I missed left all-day. My striking was piss-poor (thin) and for the most part I was paralyzed by it. I knew what was happening, I knew the cause and I couldn’t stop it from happening. Knowing my swing, I know that my back being the way it is and not being able to turn was causing my hands and arms to tighten up which resulted in a “flip” that was caused by simply picking the golf club up. For those unaware, the flip is to the golf swing what Kryptonite does to Superman. The misses are awful and numerous (we’ll get into the causes and resolutions another day).
That afternoon of golf was a grind. I found positives as my putting was good switching to lead hand low on a whim on the first green, some chips and pitches were adequate (others not-so much), and I played well out of the sand which I was in all-day long. In fact, it was my first beach day of the summer. Literally, everything was left. I scrambled well from trouble all afternoon including a well-struck 5-wood from a lie that was well above my feet (it was a horrendous lie) that chased up to the green from just over 200 yards and led to a Par save.
Towards the end of the round, I managed to get my hands and back loose to the point where I was able to have something resembling a turn and more importantly tempo. I slowed everything right down and I got very rudimentary with my swing. I focused on one thing and that was one thought through impact. My fix on this day was quite remedial. I just wish that I could’ve been able to do it sooner.
While I believe that there’s no such thing as a bad day on the course, there are better days. If your swing train gets de-railed, try slowing it down, get back to the basics, and get back on the tracks. Always find positives, they’re there and there’ll be more than you think.