CLEVELAND GOLF INTRODUCES RTX 4, OUR MOST TOUR AUTHENTIC WEDGE EVER

Cleveland Golf is at it again. The Huntington Beach, California golf giant in my estimation has the best all-around wedge selection in the industry. Ranging from last year’s awesome RTX-3 (see my review here) to the versatile CBX wedge and the super game-improvement Smart Sole wedge golfers of all abilities have an option to help them with their short game needs,

Yesterday, Cleveland Golf announced their latest creation. Introducing the RTX 4. Their latest iteration is being touted as Cleveland Golf’s “most tour authentic wedge ever”. The RTX 4 will feature their fourth generation Rotex face, Tour-developed sole grinds and more.

For more details please see the full press release below as shared by Marketing and Communications Manager Noelle Zavaleta.

 

HUNTINGTON BEACH, Calif. – Aug. 10, 2018 – Cleveland® Golf is proud to announce RTX 4, the most tour-authentic wedge Cleveland Golf has ever made. Enhanced with fourth generation Rotex, experience your best short game performance with the all-new RTX 4. Cleveland’s RTX 4 will launch in North America on Sept. 14, 2018.

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Photo Credit: Cleveland Golf

Cleveland Golf remains at the forefront of wedge design, producing short game innovations and technologies since 1979. With the RTX 4, Cleveland Golf held nothing back during development, creating a made-for-tour wedge in its purest form. Utilizing our latest face technologies, tour-preferred shaping, expanded grind offerings, and the most popular components used by Tour professionals, the RTX 4 is our most tour-authentic wedge of all time.

“With the new RTX 4, we spared no expense in trying to achieve the best possible wedge for the best players in the world, and then bring that wedge to the consumer,” said John Rae, Vice President at Cleveland Golf. “We worked tirelessly with our tour staff to refine every detail of the wedge and its shape to fit their needs.”

The foundation of RTX 4 is the 4th generation of Cleveland’s proprietary Rotex Face Technology. Following four life cycles, years of research, and millions of data points, the tolerances were tightened to help provide ultimate short game control. RTX 4 generates more spin through the sharpest Tour Zip Grooves, most aggressive face milling, and more precise laser milling.

“It feels like the ball is really spinning off the face,” said Shane Lowry. “There are extra little grooves in there, which makes it spin more and it definitely does spin more.”

Following extensive tour feedback, RTX 4 features a more compact blade shape, with less offset and a smaller overall profile to provide that classic blade design that tour players prefer. Additionally, RTX 4 offers four new sole grinds, including an all-new XLOW grind, to provide the versatility to execute the most challenging greenside shots.

“I mean it’s got that soft feel which is so nice,” said Graeme McDowell. “I really love the bounce profile here. I like the feeling of using the back bounce on the wedge so, when I look at that, it’s something that really appeals to me.”

“What I love about this wedge is the sole in the bunker,” said Keegan Bradley. “It doesn’t dig in too much, and I’m able to really clip the ball and put a lot of spin on it. We are all very excited to play this wedge.”

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Photo Credit: Cleveland Golf

Key Innovations Inside RTX 4:

  • Rotex Face Technology: The 4th generation Rotex Face features Cleveland’s sharpest grooves and most aggressive face milling pattern.
  • Tour-Developed Sole Grinds: Four sole grinds, deliver enough versatility to execute every short game shot imaginable.
  • Progressive Feel Balancing Technology: Next-generation Feel Balancing Technology is optimized by loft for even more short game control.
  • Tour-Authentic Components: RTX 4 comes standard with the #1 wedge shaft and #1 wedge grip on the PGA Tour.
  • Tour Shaping: Tour-driven compact shaping uses less offset to provide more workability and confidence at address.

“Having something that you can mishit a little bit and still see the results of what you’re trying to accomplish is amazing,” said Sean Crocker. “Cleveland wedges have already been the best wedges in the game, and this just makes it even better because to improve on their wedges is something hard to do, but they’ve done it with RTX 4.”

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Photo Credit: Cleveland Golf

Cleveland’s RTX 4 wedges are offered in a variety of different degrees and grinds. The FULL Sole grind is offered in 56 through 60 degrees, the ●●MID Sole grind is offered in 46 through 60 degrees, the ●LOW Sole grind is offered in 56 through 64 degrees, and the XLOW Sole grind is offered in 58 and 60 degree lofts. The wedges are available in three different finishes, (Tour Satin, Black Satin and Tour Raw) and left and right-handed options. Cleveland’s RTX 4 wedges are priced at $139.99 MAP.

 

Until The Next Tee!!

THE OAKLEY® BUBBA WATSON CAPSULE COLLECTION, DESIGNED FOR A UNIQUE CHAMPION

It’s been a long time since I wore threads from Oakley. As a matter of fact I remember exactly when it was. i was playing in a Mini-Tour event on The Great Lakes Tour at Tarandowah Golfer’s Club outside of Woodstock, Ontario in 2011. During that event I would have significant chest pain/angina that led to me being taken away from the course by ambulance. The paramedics would cut my clothes off of me and that was the last time I wore Oakley.

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The last time I wore Oakley. (Photo Credit: The Great Lakes Tour)

Earlier this year Oakley announced the launch of the Bubba Watson Capsule Collection. With this collection inspired by the 2-time Major Champion and 3-time PGA Tour winner in 2018 Oakley simply designed and fabricated products that are meant to do one thing. Perform.

Please see the press release below as shared by Suhanna Lye Global Head of Public Relations for Oakley and Sam Nadell from PR Firm M&C Saatchi.

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Love the colour!! (Photo Credit: Oakley)

Leveraging the passion and creativity of Team Oakley golfer, Bubba Watson, Oakley has launched a limited-edition golf collection inspired by the two-time Masters champion. Created for athletes that want to be great and dare to be different, the unique collection is equipped with technical features that are built to perform.

KEY FEATURES

  • PERFORMANCE BENEFITS: Engineered construction for improved ease of movement in order to avoid friction in critical areas and increased breathability
  • LEFT SIDE: Contrast color detail, including gradient print, trim, color and graphic detail, placed on the left side to honor the lefty’s playing style
  • COLORS: The collection features neutral tones and shades of blue with pops of Bubba’s signature color, Pink

Until The Next Tee!!

Ben Hogan Golf Equipment Company Expands its Steel Shaft Assortment to Include True Temper’s Dynamic Gold Shaft

All customization options on Ben Hogan Golf Equipment are always FREE including the most prominent shaft on TOUR – Dynamic Gold

When the Ben Hogan Golf Equipment Company re-launched back in 2015 it was a time of excitement and a near sense or relief. A name that should always be connected to golf it was a sad day when the Ben Hogan name all but disappeared.

When the brand launched their Ft. Worth 15, TK Wedges and later the PTx irons (to name a few) the shaft options weren’t plentiful. Not that there’s anything wrong with KBS Tour shafts (I love them) golfers always like to have few options available to them. In a recent press release the Ben Hogan Golf Equipment Company announced that True Temper was going to be included to its steel shaft assortment. True Temper Dynamic Gold shafts have long been the standard which all steel shafts have been compared to and the venerable low launching shaft is among several offerings from True Temper that Ben Hogan will now offer its consumer.

Please see the press release below.

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Fort Worth, Texas –  Ben Hogan Golf Equipment Company, LLC, manufacturer of premium golf clubs, golf bags, and accessories, announced today that the company has added True Temper’s Dynamic Golf Shaft to their host of shaft offerings.

Unlike most golf equipment companies, the Ben Hogan Golf Equipment Company offers length, lie, grip and shaft customization without any upcharge. Now, customers can choose from three golf shaft manufacturers; KBS Tour Series in steel, UST Recoil in graphite, and NOW the widely popular Dynamic Gold Series in steel.

With the addition of Dynamic Gold shafts to their assortment (including R-300, S-300 and X-100 flexes) the Ben Hogan Golf Equipment Company will now offer all irons and wedges in three (3) distinct weights: lightweight KBS Tour 90 (stiff) – 102 grams; standard weight KBS Tour V (stiff) – 110 grams, and tour weight True Temper Dynamic Gold (S-300) – 130 grams.

“We are excited to add the Dynamic Gold Shaft to our golf shaft offerings. Many customers expressed interest in this TOUR favorite so we brought in Dynamic Gold Golf Shafts to accommodate those customers,” stated Scott White, Ben Hogan Golf Equipment Company President & CEO.

The Dynamic Gold Golf Shaft Family employs a Variable Wall Technology and a tour-proven step pattern to provide exceptional performance for serious golfer. This high-flex, tour-weight steel golf shaft is designed for skilled players seeking a low, penetrating ball flight for optimum control and accuracy.

Ben Hogan Golf Equipment is designed and developed for the accomplished or skilled players so the Dynamic Gold Golf Shaft is the perfect complement to all of Ben Hogan’s Golf Equipment.

Ben Hogan Wedges and Irons are available for demo or purchase at www.BenHoganGolf.com exclusively. True to the company’s innovative factory-direct distribution and pricing strategy, all Ben Hogan Wedges and Irons are sold direct-to-consumers with either graphite or steel which includes the new Dynamic Gold Golf Shaft offering.

Ben Hogan Golf Company now provides short-term financing with NO interest, allowing golfers to pay for their new clubs over a period of time. And, players can Trade-UP their old equipment to offset the costs. Visit www.BenHoganGolf.com for more details.

About Ben Hogan Golf Equipment Company:

Ben Hogan Golf Equipment Company manufactures premium golf clubs and golf bags, and is committed to continue Ben Hogan’s reputation of innovation, performance and classical designs. The company is based in Fort Worth, Texas, Ben Hogan’s longtime home and the site of the original Company which opened in 1953. The Company offers their premium products online at http://www.benhogangolf.com exclusively. By eliminating the retail “middleman”, the Company’s cost structure is minimized and consumers are able to purchase high-quality golf equipment at factory-direct prices. For more information on the new “Factory Direct” pricing structure, please review the Company’s video:

https://youtu.be/HQ6j2FLi58g

Until The Next Tee!!