INTRODUCING RTX ZIPCORE, IT’S WHAT’S INSIDE

HUNTINGTON BEACH, Calif. – June 30, 2020 – Cleveland Golf is proud to announce their latest flagship wedge, the RTX ZipCore. Cleveland Golf’s RTX ZipCore will launch in North America on Aug. 14, 2020.

RTX ZipCore is both radically new and ultra-familiar. On the inside, its new core has unlocked design freedoms pushing the performance beyond any wedge in Cleveland Golf’s history. Yet on the outside, the sleek yet traditional design is familiar and inspires confidence at address.

“Cleveland wedges are always just beautiful looking clubs, and this one is no different,” said 2019 Open Champion Shane Lowry. “They’re very traditional and I just love them. You need to be able to trust what your wedges are going to do, and RTX ZipCore does everything I need it to do. I couldn’t ask for anything else in a wedge.”

RTX ZipCore_2

The foundation of RTX ZipCore is a unique, low-density core that sits at the heart of the wedge. This ZipCore makes you better by shifting the center of gravity, while also boosting High-Low MOI for more stability high and low on the wedge face. The result is that ZipCore puts more impacts on the sweet spot for more consistent spin, distance and feel on every shot.

Furthermore, RTX ZipCore features Cleveland’s new UltiZip Grooves. Compared to previous generations, UltiZip Grooves are 11% sharper and 7.3% deeper, while also being 7.4% closer together for more groove contact area. The combination and optimization of these factors ensure that RTX ZipCore generates increased spin and consistent spin performance from any condition on the course.

To preserve the lifespan of our grooves, RTX ZipCore also features a new heat treatment to boost durability and maintain spin performance round after round.

“The new RTX ZipCore is a technological leap forward for Cleveland wedges,” said Jeff Brunski, Vice President of Research and Development. “We’ve inserted a low-density core inside the clubhead, allowing us to create a wedge with unprecedented consistency and exceptional feel. They also feature our tour-proven grinds and most aggressive groove technology to date – all packaged in a sleek yet traditional design.”

RTX ZipCore_Tech

 

Key Innovations Inside RTX ZipCore:

  • ZipCore: ZipCore shifts the center of gravity while raising MOI, adding spin, enhancing control, and boosting consistency on all your shots.
  • UltiZip Grooves: These grooves are sharper and deeper, delivering maximum spin performance. They bite harder, channel more debris, and they’re closer together for more groove contact on every shot.
  • Heat Treatment: A new heat treatment process increases ZipCore’s durability, delivering better performance over a longer period of time.
  • Tour-Authentic Components: RTX ZipCore comes standard with the new True Temper Dynamic Gold Spinner Tour Issue shaft and the most popular grip in golf today with Golf Pride’s Tour Velvet 360.

RTX ZipCore wedges are offered in a wide variety of lofts and sole grinds. The MID Sole grind is offered in 46 through 60 degrees, the LOW Sole grind is offered in 56 through 62 degrees, and the FULL Sole grind is offered in 54 through 60 degrees. The RTX ZipCore is available in Tour Satin, with additional finishes coming later this year. Cleveland’s RTX ZipCore Tour Satin wedges are priced at $149.99 MAP.

RTX ZipCore

 

For more detailed information on the RTX ZipCore, please visit: clevelandgolf.com.

CLEVELAND GOLF ANNOUNCES THE CLEVELAND CBX FULL-FACE AND SMART SOLE 4 WEDGES

“First Impressions” Reviews of all of the finalists for 2020 Teezy Awards will start to roll out very soon. Included in this are the CBX FULL-FACE wedges from Cleveland Golf. They were launched the morning of Demo Day and they were really good from everywhere. In particular, I really enjoyed the 64*. They look good and perform even better.

For more information on these wedges from Cleveland Golf, please see the press release below. Thanks go out to Marketing and Communications Specialist for Cleveland Golf Noelle Zavaleta for the share.

Until The Next Tee!!

#fightandgrind #seeuonthenexttee

 

January 21st, 2020 – Cleveland Golf is proud to announce the release of two new wedge offerings: the Cleveland CBX Full-Face and the Smart Sole 4. Built with grooves across the entire face, the Cleveland CBX Full-Face delivers a larger face area and more versatility to make difficult greenside shots easier, while the Smart Sole 4 makes the short game easier. Cleveland’s Smart Sole 4 will launch in North America on Feb. 7, 2020, while the Cleveland CBX Full-Face will launch in North America on Feb. 28, 2020.

 CLEVELAND CBX FULL-FACE

The Cleveland CBX Full-Face is a new wedge model that focuses on offering maximum short game versatility with added forgiveness for all those delicate shots around the green.

“Our new Cleveland CBX Full-Face is a perfect way to complete our wedge lineup,” said Brian Schielke, Marketing Director at Cleveland Golf. “It helps golfers execute the most demanding shots they’ll encounter thanks to a larger striking surface with extended grooves running across the face. It does this while maintaining great feel and the signature forgiveness golfers have come to expect in every Cleveland CBX wedge.”

CBX Full-Face

Cleveland CBX Full-Face provides a high toe profile that is perfect for sliding under the golf ball on the most aggressive short game shot. The Cleveland CBX Full-Face delivers a unique half-cavity design with a cavity near the heel and solid muscle back on the toe, which pushes the center of gravity away from the heel and closer in line with strike patterns for improved consistency and feel.

Additionally, the Cleveland CBX Full-Face takes Rotex Face Milling to the next level by extending across the entire face of the wedge for more spin and unmatched stopping power. Cleveland CBX Full-Face features a C-Shaped sole grind, which provides extra relief on the heel and toe for ultimate short game versatility.

Here is a breakdown of the key innovations inside the Cleveland CBX Full-Face:

  • High Toe Profile: Hit more extreme open face shots with an extended toe portion, perfect for sliding under the golf ball and striking it on the toe.
  • Rotex Full Face: Rotex Milling, Laser Milling, and Tour Zip Grooves cover every millimeter of the hitting surface, ensuring maximum versatility with maximum spin.
  • Half-Cavity Design: A cavity near the heel, a solid muscle back on the toe. We’ve moved the sweet spot right where you’re most likely to hit the ball, improving feel and pushing forgiveness levels off the charts.
  • Low C-Shaped Sole: Optimized for open face shots, Full-Face offers our lowest Cleveland CBX grind to date. It’s also C-Shaped for relief on the heel and toe, allowing for unhindered face manipulation.

Cleveland’s CBX Full-Face wedges are offered in 4 loft options (56°, 58°, 60°, and 64°) and are priced at $149.99 MAP.

CBX Full-Face2

SMART SOLE 4 WEDGES

 

The Smart Sole 4 from Cleveland Golf delivers a simpler short game system with a wedge designed for every shot. Here is a breakdown of the three different Smart Sole 4 wedges: the C model engineered for foolproof chip shots, an S model for easier sand saves, and a new G model for additional forgiveness on approach shots into the green.

Smart Sole 4 features an extra wide sole across all three models with extra leading edge bounce to ensure crisp, clean contact and better stability. Upgraded Feel Balancing Technology adjusts the center of gravity closer to sweet spot for better feel, while new premium milled grooves channel moisture and debris away from the impact zone for improved spin performance from any conditions.

Below are the key innovations inside the Smart Sole 4 Wedges:

  • Enhanced Three-Tiered Sole: An extra wide three-tiered sole, with added leading edge bounce, provides maximum forgiveness from the fairway, rough or out of the bunker.
  • Improved Feel Balancing Technology: The redistribution of weight from the hosel allows the center of gravity to be moved closer to the center of the clubface for better feel and more consistency.
  • Aggressive Milled Grooves: New aggressive milled grooves generate better spin performance from any conditions.

 

  • New Gap Wedge: The addition of the “G” model provides full-shot capability and extensive versatility to go along with the “S” and “C” models.

Smart Sole 4

Cleveland’s Smart Sole 4 wedges are offered in three different models. The C model (42°), G model (50°), and S model (58°) come in right and left-handed options as well as Men’s and Women’s offerings.

 

Smart Sole 4 wedges are priced at $119.99 MAP for Men’s Steel and $129.99 for Men’s Graphite, while the Women’s Smart Sole 4 wedges are priced at $119.99 MAP for graphite.

For more detailed information on the Cleveland CBX Full-Face and Smart Sole 4 Wedges, please visit: clevelandgolf.com.

Meeting Legends – The 2020 PGA Show

The PGA Show is great! I’ve attended every year for the last 8 years and it’s a place where you never know who you’re going to meet or run into. In the past, I’ve met greats like the World Golf Hall of Fame Inductees like the legendary Nancy Lopez, John Daly, Craig Stadler, David Leadbetter and Canadian phenom of the LPGA Tour Brooke Henderson.

In 2020, it was no different. I met a couple of other World Golf Hall of Famers and one other legend from a different sport altogether. This gentleman, is a golf professional in Arizona, is an NHL Hall of Fame Member and owns 5 Stanley Cup rings. When I played hockey, I wore #31 because of him because I idolized him. I also wore my “trapper” (catching glove) on my right hand just like him too. This legend is Grant Fuhr.

If you would have told me that I would meet my idol at the 2020 PGA Show of all places I would have told you that you were criminally insane. (I have two others, Mr. Jack Nicklaus and Mr. Arnold Palmer). We talked hockey, me going all fanboy and profusely apologizing for doing so and of course Srixon/Cleveland Golf. What a down to- salt of the Earth kind of guy. It was sort of funny how it happened, I saw a guy that I thought that I recognized. So I did a double-take. I thought to myself “Jeez, that looks like Grant Fuhr”. Nah, it can’t be. So I take a third look and read the badge. Holy Heck! Grant Fuhr!!! No freaking way!

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On the show floor, I was wandering around on Wednesday. Towards the end of the day, I found myself around the COBRA Golf booth. And who was there? The Shark… Greg Norman. Somehow, I managed to have the chance to meet him for a pic and he was gracious and patient as the COBRA PUMA rep struggled with my phone to take a pic. So he was patient and allowed a selfie with him. From one fly fisher to another I asked him what his favourite species to catch was. Unfortunately, I can’t remember what it was.

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Wednesday, I also visited the Athalonz booth. Have you ever thought of a pair of shoes as a piece of golf equipment? Well, Athalonz is just that. More on these shoes at a later time. While there, I received a hot tip that Bernhard Langer was going to be there on Thursday. While I didn’t necessarily plan on getting to the Athalonz booth that day an appointment led me right past it. That was when I saw Mr. Langer. Honestly, I thought that he was much taller. A legend.

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True story. My wife Crystal met Jan Stephenson in the International Network of Golf room last year. I have wanted to meet Jan for a long time so when Crystal met her and I failed to see her wave me over I was bummed. Crystal told me that she was a total sweetheart. So this year, even though it didn’t happen at the PGA Show it happened on the same trip. I met Jan, and she is amazing! Such a doll.

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All legends. And to all of them, thanks so much for taking out some time from your busy days to let this humble writer (and fan) harass you for a few moments.

Until The Next Tee!!

#fightandgrind #seeuonthenexttee

The Nominees Are In – 2020 PGA Show Teezy Awards (Equipment)

The time has come to go through my notes, my videos and make my picks for the 2020 PGA Show Teezy Awards finalists.

At Demo Day alone, I walked 15 km/9.3 miles and made swings with every manufacturer except Titleist (it was hindsight). I don’t know exactly how many swings I made but it was in the hundreds, to say the least. I hit bunker shots where applicable (Cleveland Golf) and made swings with manufacturers that I never had prior to this year at any Demo Day. Some real surprises came late in the day.

From a testing standpoint, the weather was ideal as far as I was concerned. Not necessarily so for the attendees and exhibitors. It was cold and windy. The daytime high reached a whopping 15*C/59*F but there was definitely a windchill that made it feel closer to 7*C/40*F.

So, without more preamble, here are your nominees.

demo day

 

Top Driver (Such an ultra-competitive category)

COBRA Golf – KING SPEEDZONE Xtreme

Tour Edge Golf – Exotics EXS 220

Honma Golf – TR20 440

XXIO – X

Callaway Golf – MAVRIK

ONOFF – RD5900

Lynx Golf – Prowler VT (Switch Face)

drivernom2020

Top Fairway Metal

Tour Edge Golf – Exotics EXS 220

COBRA Golf – KING SPEEDZONE

Mizuno Golf – ST200 TS (Tour Spoon)

Wilson Golf – Launch Pad

Callaway Golf – MAVRIK

Cleveland Golf – Launcher Turbo HB

 

Top Hybrid

Knuth Golf – High Heat 257+

Tour Edge Golf – Exotics EXS 220

COBRA Golf – KING SPEEDZONE

Cleveland Golf – HALO

Wilson Golf – LaunchPad

XXIO – Eleven

hybridnom

Top Utility Iron

Lynx Golf – VT Stinger

Cleveland Golf – UHX Utility Iron

Wilson Golf – Staff Model Utility Iron

Tour Edge Golf – Exotics Ti-Utility

 

Top Irons (Players/Players Distance)

Honma Golf – TR20V

Wilson Golf – Staff Blade

COBRA Golf – KING Forged Tec ONE Length

Callaway Golf – MAVRIK Pro

Mizuno Golf – MP-20 MMC

 

Top Irons (Game-Improvement)

COBRA Golf – SPEEDZONE ONE Length

XXIO – Eleven

Cleveland Golf – Launcher UHX

Tour Edge Golf – Exotics EXS 220

Wilson Golf – D7 Forged

Honma Golf – TR20P

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Top Wedges

Wilson Golf – Staff Model HT

Cleveland Golf – CBX Full-Face

Fourteen Golf – FH-Forged V1

Mizuno Golf – T20

Honma Golf – T//World

 

Top Putter

Indi Golf – Allison (Mallet)

Black Hole Putters – Blade Edition

Bloodline Golf – R1J Slant Neck

Odyssey Golf – Triple Track Two-Ball Blade

Tour Edge Golf – Exotics Wingman

putternom

Hidden Gem Award

Black Hole Putters – Mallet and Blade Putters

Lynx Golf – Prowler VT Driver

Knuth Golf – High Heat 257+ Hybrid

ONOFF Golf – RD5900 Driver

 

Top Equipment Manufacturer

COBRA Golf

Tour Edge Golf

Callaway Golf

XXIO

Honma Golf

Wilson Golf

 

Stay tuned right here for the winners of the 2020 PGA Show Equipment Teezy Awards.

 

Until The Next Tee!!

#fightandgrind #untilthenexttee

 

 

 

 

 

67th PGA Merchandise Show Hosts Golf’s Top Brands at the Annual ‘MAJOR of Golf Business’ in Orlando, Jan. 21-24, 2020

PALM BEACH GARDENS, Fla. (December 5, 2019) – Golf’s top companies and market-leading brands are making plans to showcase their newest innovations in equipment, technology, fashion, accessories, training aids and golf-related services to PGA Professionals, golf retailers and influential industry leaders from around the world at the 67th PGA Merchandise Show, the MAJOR of Golf Business, in Orlando, Jan. 21-24, 2020.

The 2020 PGA Merchandise Show will host some 1,000 golf companies and brands within 1 million square feet of interactive exhibit, demonstration and meeting space of the Orange County Convention Center West Concourse Exhibit Hall. Nearly 40,000 industry professionals representing all 50 U.S. states and nearly 90 countries typically attend the annual PGA Merchandise Show, creating the world’s largest business-to-business golf event.

Key equipment brands such as Bridgestone, Callaway Golf, Cobra Golf, Mizuno, PING, Srixon/Cleveland Golf, Titleist and Wilson will showcase their newest equipment and technology at the PGA Merchandise Show. Golf lifestyle apparel and accessories are also well represented, with companies such as adidas Golf, AHEAD, Antigua, Bobby Jones Apparel, Callaway Apparel, Cutter & Buck, Dunning, FootJoy, Greg Norman Collection, Peter Millar, Polo Ralph Lauren, PUMA Golf, Summit Brands (B. Draddy, Fairway & Greene, EP NY, Zero Restriction), Travis Mathew and Under Armour anchoring the PGA Merchandise Show apparel section. A directory of exhibiting companies is updated regularly at PGAShow.com.

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“The PGA Merchandise Show will feature the very best names in golf, from market leaders and established golf manufacturers to service and accessory providers, as well as inventive start-up companies, creating an unparalleled marketplace of the newest innovations to improve the golf experience,” said PGA Golf Exhibitions Event Vice President Marc Simon. “Additionally, a full PGA Show Week of education, merchandising, business and peer networking programs offers numerous opportunities for attendees to advance careers and drive industry business.”

The 2020 PGA Show Week will begin with the NGCOA’s Golf Business Conference (Jan. 20–22), the AGM Retail Conference (Jan. 21) and the PGA Show Education Conference (Jan. 21–24) at the Orange County Convention Center (OCCC). The 18th Annual PGA Show Demo Day will be held Tuesday, Jan. 21, at Orange County National Golf Center. PGA Merchandise Show exhibits, demonstrations, presentations and special events will fill out the industry calendar Wednesday – Friday, Jan. 22–24, at the Convention Center. Additionally, the Racquet and Paddle Sports Show, a trade event for the tennis, racquet and paddle sports industry, will be co-located with the PGA Merchandise Show, Jan. 22–24, in the Convention Center (West Halls E/F).

The PGA Merchandise Show, “the MAJOR of Golf Business,” is organized in partnership with the PGA of America and is a trade-only event, not open to the public. Attendance is restricted to PGA Professionals and golf industry personnel. Attendance and registration guidelines are available at PGAShow2020.com/Attendance.

Learn more at PGAShow.com.