Lexi Thompson Joins Club Champion as Brand Ambassador

Top LPGA Golfer Partners With Premium Club Fitter

Willowbrook, IL — Club Champion, the nation’s leading custom club fitting and building company, is proud to announce a multi-year brand ambassador agreement with LPGA superstar and Major Champion, Lexi Thompson.

Through the partnership, Thompson will help strengthen Club Champion’s message that club fitting should be a core part of golf improvement for every golfer. Thompson has been a force on the LPGA for more than half of her life, and has the knowledge and experience to support club fitting as a practice.

“Properly fitted equipment is undeniably a huge factor for any golfer’s game,” said Thompson. “I’m thrilled to work with Club Champion because they offer a truly Tour-level fitting that can benefit everyone from professionals to beginners.”

Thompson joins Louise Ridderström as the second LPGA professional on the Club Champion ambassador team. Jordan Spieth, Cameron McCormick, David Leadbetter, Paige Spiranac, and Michael Breed are also part of the Club Champion crew.

For over a decade, Club Champion has been the nation’s top club fitter, builder, and retailer of the best brands in golf, offering over 50 brands and more than 50,000 hittable club combinations in every store. The company will eclipse 80 locations by spring 2021 with plenty of more growth to follow.

“Adding Lexi to our team is a perfect fit—her talent is undeniable and her future is only getting brighter,” said Nick Sherburne, founder of Club Champion. “She’s a role model and she’s an inspiration to every golfer, especially women. This is an exciting time for us as a company and we expect Lexi’s influence on the brand will only accelerate the excitement for us.”

About Club Champion

Established in 2010, Club Champion is a national club fitting and building company headquartered in Chicago, IL. There are currently more than 80 Club Champion fitting studios in major markets across the country, with plans to expand further in 2021. The studios carry all the top golf club, shaft and grip manufacturers in the industry, which are used to build test clubs in real-time. Studios are equipped with advanced analysis technology, along with highly trained certified fitters and builders who must complete an extensive training program. Services include club fitting and building, repair services, personalization, and highly engaging corporate and personal entertainment events. For more information about Club Champion, visit http://www.clubchampiongolf.com.

About Lexi Thompson

LPGA Tour Player Lexi Thompson has amassed 14 worldwide wins in her 11-year career thus far. A one-time Major Champion in 2014 at the age of 19, Thompson has consistently collected accolades for feats achieved in her young age. She retains the record for youngest golfer ever to qualify for the 2007 U.S. Women’s Open after qualifying at 12-years-old. At 16, she was the then-youngest winner of an LPGA Tournament after winning the 2011 Navistar LPGA Classic. Her Major Championship victory at the 2014 Kraft Nabisco Championship made her the second youngest LPGA golfer to win a major.

Callaway Golf Introduces New Chrome Soft X LS Golf Balls

Low Spin for Max Distance, with Tour Level Short Game Control

The new Chrome Soft X LS is designed for max distance from a fine-tuned lower spin profile, and all of the fast ball speed characteristics you expect from a Chrome Soft X. It’s especially suited for better players who want to “bomb it” off the tee, with a tremendous combination of long distance and a straight ball flight from their longer clubs.

This 4-piece, single core construction is engineered to increase speed through our SoftFast Core with an advanced inner core diameter, a Dual Mantle System, and a refined urethane cover. In addition to all of these technologies, Chrome Soft X LS promotes maximum greenside control from high spin, low launch and excellent feel in your scoring clubs. We’ve expanded the Chrome Soft lineup with a new offering for the low-handicap players who want to hit their longest, straightest drives and attack the pin.

Features & Benefits

Large SoftFast Core Increases Speed and Distance – High speed core design is significantly larger to promote more ball speed and distance through the bag. This core also works with the mantle system to deliver high resilience and speed.

Maximum Ball Speed and Consistent Spin From A High Speed Dual Mantle System – This mantle system is designed for high ball speeds. The Soft Inner Mantle and a highly resilient Firm Outer Mantle work together to generate fast ball speeds off the club face. This innovative system is specifically designed to increase total distance.

Excellent Feel and Spin Control from A Thin Propriety Urethane Cover – Extremely durable, resilient and thin cover material. It’s built to increase ball speed and create low spin on full shots, while maintaining high spin, low launch, and control around the green.

Longer Distance and Consistent Trajectory From An Optimized Aero Design – Aero design reduces drag for longer overall distance. The consistent, penetrating ball flight is optimized for this ball’s lower spin characteristics.

TaylorMade Golf Company Expands the Storied Spider Franchise with Four New Putter Designs

SPIDER EX HEADLINES THE FOURSOME, WITH EACH OPTICALLY ENGINEERED TO MAKE AIMING AND ALIGNMENT EASIER WITH DISTINCT TRUE PATH SYSTEMS

CARLSBAD, Calif. (March 2, 2021) – Spider putters are among the most recognizable in the world, utilizing unique shapes and materials to deliver industry-leading performance in high-MOI mallets. Today, TaylorMade Golf Company announces four new additions to the acclaimed franchise: Spider EX, Spider X Hydro Blast, Spider S and Spider SR. Each model is equipped with a specialized True Path™ alignment system that fits the putter’s shape while aiding certain golfer profiles.

380298 tm21ptr spider%20ex family lfs bmw 09824 v1 58d72c large 1614211660

A lot goes into hitting a solid putt. With this new class of Spider putters, we focused on removing two of those variables: aim and alignment. Each model features its ownTrue Path that simplifies the aiming process and helps golfers set up to the ball the same way time after time. While each putter brings something unique to the table, they are bonded by a foundation of forgiveness, stability and True Path alignment that makes it easier to aim.Bill Price, Product Creation, Putters & Wedge

SPIDER EX | CONFIDENCE YOU CAN FEEL 

Spider EX is the foursome’s A player, utilizing an advanced multi-material construction to deliver optimal stability. The lightweight aluminum frame and carbon composite centre allow for strategic perimeter weighting, increasing MOI for consistent roll across the face and more forgiveness. It is outfitted with two 28g steel weights near the heel and toe, as well as heavy tungsten weights at the rear. The exact amount of tungsten varies for precision swing weighting in reference to putter length. 

Compared to Spider X, the new EX model is slightly larger (+3.5mm from heel to toe and +2.7mm front to back) but with a more streamlined shape that features softer lines and a rounded backside.  

Its new True Path is optically engineered to make it easier to aim, featuring a reflective white colour that spans the putter’s topline and allows golfers to use the face for alignment. Three dots enclosed by dual rails are used to centre the ball and promote a consistent address position. White was strategically selected as it is the most reflective colour and provides a clear focal point that makes the stroke and the path of the roll more visible. 

Spider EX features a new Pure Roll² insert, marking the company’s first multi-material insert made with co-molded construction. White TPU urethane surrounds eight silver aluminum beams to create 45° grooves designed to produce better roll and feel characteristics.  

Spider EX White

The all-new Fluted Feel™ shaft adds to this putter’s feel properties. It features a soft tip section intently designed to enhance feel, increase stability, and tighten dispersion. TaylorMade engineers worked in conjunction with KBS to develop this new shaft and, in the process, tested multiple iterations in a collaborative effort to maintain stability while adding feel. 

With existing shaft options, many players told us they couldn’t feel the full weight of the putter head or feel the toe release. We didn’t want to just make the shaft softer (add flex) to improve feel at the sacrifice of stability. That inspired us to go this journey with KBS and develop a shaft that delivers on both fronts.Bill Price, Product Creation, Putters & Wedge 

Collectively, Spider EX is designed for easy aim, better feel and enhanced stability to provide golfers with more confidence on the putting green. 

SPECIFICATIONS, PRICING & AVAILABILITY   

Spider EX will be available for preorder on March 2 and at retail beginning March 12 with an MSRP of $469.99 CAD.Available lengths include 34″ and 35″. Offered in three different colourways: Platinum/White, Navy/White and Ghost White. Hosel options include short slant (all colours), flow neck (Platinum/White & Ghost White) and single bend (Platinum/White & Navy/White). It comes equipped with the TaylorMade Fluted Feel™ shaft and Super Stroke Pistol GTR 1.0 grip. 

SPIDER X HYDRO BLAST | PROVEN PERFORMANCE WITH A NEW LOOK 

Spider X is the best-selling model in the franchise’s history, delivering proven performance at every level of the game. On Tour, it has accounted for 11 victories over the last two-plus seasons (including the start of the 2020-21 season) while also producing record-setting numbers at retail.  

380317 tm21ptr ta311 spider%20x platinum pureroll lfs bmw 00216 v1 a32751 large 1614212337

Spider X Hydro Blast builds on that tradition of success with an all-new colourway and finishing process. The high-pressure application of water to the aluminum body creates a smooth and premium finish in a rich silver colourway. Added durability is a byproduct of this process, as the absence of paint means no surface blemishes related to chipping and greater scratch resistance. 

It maintains the same advanced multi-material construction as the original Spider X, relying on a combination of aluminum (2g), steel (6g) and tungsten (12g) weights along with a composite centre to optimize MOI and stability. Its Tour-proven True Path design aids in alignment, while its white TPU Pure Roll™ insert delivers a soft feel and 45° grooves encourage better forward roll as well as improved sound, feel and overall roll characteristics compared to a solid face.

Spider X Hydro Blast

SPECIFICATIONS, PRICING & AVAILABILITY   

Spider X Hydro Blast will be available for preorder on March 2 and at retail beginning March 12 with an MSRP of $379.99CAD. Available lengths include 34″ and 35″. It comes equipped with the KBS Chrome C-Taper Stepless shaft and Super Stroke Pistol GTR 1.0 grip. 

SPIDER S & SPIDER SR | HIGH STABILITY FORGIVENESS 

TaylorMade introduced Spider S in 2020 as the most forgiving model in the Spider family, with an MOI of more than 6,000. The company has refreshed that original design with a new arrow-shaped True Path inspired by archery’s pinpoint precision. The newly engineered alignment system is optically designed to make it easier for golfers to aim. Located on the topline, it provides a clear focal point that is the exact width of a golf ball, which helps with consistent address positions and face direction. 

Spider S is manufactured from high-grade 6061 aluminum and is 100-percent machine milled for precision shaping. The square-shaped putter head is outfitted with two 42g sole weights strategically placed near the toe and heel to help stabilize the putter while optimizing CG location.  

380221 tm21ptr spider%20s spider%20sr platinum family lfs bmw 00158 v1 5525ed large 1614208466

A heavy tungsten backbar is used to further optimize swing weight based on the length of the putter. Coming in four different weights ranging from 40g to 70g, the backbar at the rear of the putter is designed to influence head weight, feel and performance. 

Stability is the calling card of the Spider family. With the all-new Spider SR (Stability Refined), TaylorMade delivers high-MOI performance in a Tour-inspired double wing shape. The multi-material design features two back weights crafted from either steel (10g) or tungsten (15g, 20g) to optimize swing weight.  

380324 tm21ptr ta316 spider%20sr platinum lfs bmw 00074 v1 2df088 original 1614212572

Due to a smaller footprint (5mm shorter front to back), Spider SR has a slightly lower MOI than Spider S. However, it’s still among the most stable and forgiving putters in the current Spider lineup. Another key differentiator is how True Path is positioned within the cavity behind the putter face. Also drawing inspiration from archery, the arrow-shaped design delivers an easy-to-aim alignment tool that promotes consistently centred ball positions at address.

Both Spider SR and Spider S are equipped with the all-new Fluted Feel™ shaft, delivering enhanced feel and optimal stability to putters that are already designed for forgiveness. The Tour-proven TPU Pure Roll insert provides a soft feel, and 45° grooves encourage better forward roll as well as improved sound, feel and overall roll characteristics compared to a solid face. 

Spider SR

Spider S

SPECIFICATIONS, PRICING AND AVAILABILITY

Spider S and Spider SR will be available for preorder on March 2 and at retail beginning April 9, each with an MSRP of $379.99 CAD. Available lengths include 34″ and 35″. Both come equipped with the TaylorMade Fluted Feel™ shaft and Super Stroke Pistol GTR 1.0 grip.