A day ago or so I saw a rumour floating across the internet. The rumour was that TaylorMade Golf would not be attending the 2019 PGA Merchandise Show in Orlando, Florida.
Instead of opting to go by what I saw over social media I decided to go to the source. So I reached out to Nick Obritsch who is the Marketing Manager for TaylorMade-adidas Golf (Canada) to confirm or debunk the story. It has been confirmed that TaylorMade-adidas Golf will not be attending the PGA Merchandise Show in January.
This is a bit of a “black eye” for the event that features all of the latest and greatest that the industry has to offer. An event that seems to have lost a little bit of its lustre when talking to other media outlets or attendees alike.
TaylorMade-adidas Golf is obviously one of the industry “David’s”. The brand has never shied away from having a tremendous representation at the PGA Merchandise Show. The brand used to take up a large segment of one end of the Orange County Convention Center. One year in particular they had an area that felt like you were at a lavish South Beach nightclub. In the past TaylorMade-adidas Golf has made huge announcements at the annual show. The largest of the bunch was in 2017 when the brand announced that Tiger Woods would be playing TaylorMade Golf equipment.
Below is the official statement from TaylorMade Golf regarding their reason for not attending. Thanks go out to Mr. Obritsch for providing the official statement. One way or another I will provide coverage on the 2019 product range from TaylorMade Golf. That I guarantee.
David Abeles, CEO, TaylorMade Golf:
“In the coming years, TaylorMade plans to broaden its investment in the PGA of America, pursuing growth initiatives we believe create even greater value for the game of golf. As a result of the additional spend and following significant discussions with key stakeholders, including many of our TaylorMade PGA staff professionals, the decision was made to not attend the 2019 PGA Merchandise Show.”
Until The Next Tee!!