Breakthrough Golf Announces Partnership with The Duran Group

Dallas, TX. – Breakthrough Golf Technology announces a strategic partnership with US sales & distribution company The Duran Group. Due to the unprecedented success of it’s Stability shaft for putters, BGT and The Duran Group have partnered for expanded distribution in the US. The focus will be on course golf facilities and off course fitting retailers.

Barney Adams, CEO/Founder of BGT stated, “Our relationship with The Duran Group is further testament to the growing popularity of the Stability shaft. I’m very pleased with the success we’ve had on tour, where the best players in the world can benefit from our technology and now with Duran’s help the Stability shaft will be available to the broader market”.

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For 50 years, the putter shaft has not changed; it’s a simple steel pipe. Over the years, head designs for putters have evolved and gotten dramatically heavier. This has resulted in shafts that are not stable or strong enough to keep these heavier, advanced putter heads from oscillating. The Stability shaft delivers the face squarer at impact for improved accuracy and solid feel and has a lower launch for a predictable roll, resulting in better distance control.

Tony Duran, President/Founder of The Duran Group stated, “With significant advancement in putter head designs and putter grips over the past decade, it’s amazing that the engine of a putter, the shaft, has been overlooked in the golf market. Breakthrough Golf Technology’s Stability shaft is a giant leap forward for golfers of all skill levels, and we look forward to developing selective distribution with the best golf shops and club builders”.

 

About Breakthrough Golf Technology

In a suburb of Dallas Texas lies a new golf shaft company born in 2014 but with 100 years of experience. The state-of-the-art facility utilizes the latest technology to develop and bring to market the finest, most precise shafts available. Founder Barney Adams, who has always had the unique ability to see what is truly missing in Golf equipment, decided to focus on the putter shafts since there had been no significant innovation for decades.  A team of award-winning engineers was assembled and no shaft company on the planet delivers innovation in golf shafts like Breakthrough Golf Technology.

 

About The Duran Group

Headquartered in Orange County, CA, The Duran Group is the largest sales and marketing firm in golf. With established working relationships with over 6500 golf pro shop and club builder locations in the USA golf market, The Duran Group has been an integral part of the growth of over 50 golf and sports companies over the past 25 years, including the development of several new categories in golf such as plastic spikes, hybrid clubs, Golf GPS, robotic devices and single rider electric carts. The Duran Group also owns the National Golf Sales Association (NGSA), which is one of the five major associations in the Golf Industry.