Sales for this type of golf ball is estimated at $50M worldwide. It proves that coloured golf balls are “in” although not necessarily everybody’s cup of tea. Personally speaking…I love them! I just find with my vision not being the best I can track them much easier… especially in overcast skies. And yes they are fun and different.
So… Who remembers Noodle golf balls? You know those low-cost golf balls that were surprisingly soft and long that really were great bang for the buck. Well the Noodle is back with a relaunch. TaylorMade Golf announced that along with the relaunch of their traditional white Noodle golf ball they are also releasing “high-viz” versions. These golf balls will come in matte finishes and be available in 6 colors. Use of UV Inhibitors and UV Stabilizers help prevent discolouration.
Below is the press release as shared by Nick Obritsch who is the Marketing Manager of TaylorMade Golf Canada.
Soft Feel Combines with Retro-Futuristic UV-Resistant Colour Finishes to Deliver Durability, Distance & High Visibility for the Casual Golfer
Carlsbad, Calif. (January 23, 2018) – Noodle, the most recognizable name in the long & soft category of golf balls designed for the recreational player, has announced today the relaunch of its iconic Noodle brand with the philosophy of pure enjoyment of the game while playing better. Noodle’s relaunch is led by an expansion of its traditional Noodle golf ball line with the release of Noodle Neon, a collection of high-visibility, fluorescent-coloured matte finished golf balls in six vibrant colours designed to add an element of fun to the game while stand out at address, during flight and on the green.
Made famous by the original Noodle Long and Soft, the New Noodle Neon is a two-piece golf ball with an extremely soft compression (62) and a soft aerodynamic cover that offers durability and distance. The core of Noodle Neon uses a patented REACT Core Technology that reduces compression and maintains rebound for maximum ball velocity. The cover blend consists of several ionomers with different metal ions known to create synergy for more speed while maintaining excellent durability.
Many golf balls in the high visibility space suffer from the severe fading and discolouration of fluorescence when exposed to UV light. With Noodle Neon, TaylorMade’s engineers successfully created a product that withstands the elements and maintain colour. Noodle Neon utilizes a bright white core, high visibility colourants in the cover and a proprietary matte paint that gives the ball a distinctive appearance when compared to standard gloss golf balls. The colourants used in the cover and matte paint include both UV inhibitors and UV stabilizers. UV inhibitors prevent the oxidation of the polymer that cause premature yellowing/colour shifting and UV stabilizers prevent UV light from causing discolouration.(most important feature of product).
“The Noodle brand has helped millions of golfers have fun and play better as the original long and soft golf ball. The new Noodle Neon golf balls offer this iconic performance with a twist that creates greater visibility and more enjoyment that will last.”
Pricing & Availability
Available at retail on March 15, 2018 at $19.99 dozen, Noodle Neon will be available in Matte Lime Green & Matte Red as dozen ball packs, while additional colors will be sold as mixed 6-dozen bulk packs inclusive of Matte Pink, Matte Orange, Matte Blue & Matte Yellow.
A roll which began with their launch at the PGA Merchandise Show in 2017. That would lead to Jodi Ewart Shadoff claim a second place finish at the Ricoh Women’s Open Championship using a TPT Golf shaft in her driver. Later in the year Justin Rose would help solidify TPT Golf’s position on the world’s golf stage winning the WGC – HSBC Champions Championship in China and again a week later at the Turkish Airlines Open. Shortly thereafter there was word that Jason Dufner was also testing TPT Golf Shafts.
As we fast forward the clock a little bit to 2018 Jason Day has since gone to using TPT Shafts. Day is currently playing two prototypes shafts (14.5-LKP-LT-LW shaft in his driver and 15.5-MKP-LT-LW shaft in his fairway wood) and neither is currently available for purchase as according to a source are still being refined. Jason Day has seen a strong start to the 2018 PGA Tour season with a victory at the Farmers Insurance Open and a T2 at the AT&T Pebble Beach Pro Am.
TPT Golf is in the news again partnering with “Play Golf In College”. Play Golf In College is a company which “identifies and supports elite junior golfers” with the goal of developing their games and help them gain golf scholarships.
Below is a press release shared by Mary Beth Lacy of golf PR firm Mary Beth Lacy Inc. Please see the details below.
FOR IMMEDIATE RELEASE
February 13, 2018
TPT Golf to Support College Golfers with Play Golf In College
RENENS, SWITZERLAND – TPT Golf has chosen Play Golf in College to lead its college golf program. With TPT Golf, Play Golf in College will identify and support elite junior golfers and college golf programs around the country with TPT Golf shafts and shaft education.
Play Golf in College is led by Brad Sparling, a golf instructor and former college golf coach at Duke University and Ohio State University. His Ohio-based company works with elite golfers around the country to help them develop all aspects of their game and navigate the college golf recruitment process.
“Every single golfer we’ve seen fitted so far has increased their accuracy and improved their distance with a TPT Golf shaft,” Sparling says. “Through this collaboration with TPT Golf, we’re going to make sure the best players in the country have access to the very best golf shafts. The technology is incredible and elite golfers will love the improved dispersion and feel of the shafts.”
Each of TPT Golf’s shaft models is created with the company’s revolutionary “Thin-Ply Winding Method,” a fully automated manufacturing process that gives TPT Golf the ability to independently tweak each shaft design parameter with the ultimate precision. The robot-driven process ensures unrivaled consistency and unlocks superior performance for golfers of all abilities.
“TPT Golf has created a new and different way of making a golf shaft, and it’s a better way,” says TPT Golf Director Sebastian Sebayang. “With Play Golf in College, we’re going to ensure elite junior golfers and college programs have the shafts and the education they need to take their game to the next level.”
In the last four months, TPT Golf shafts have been used to win four professional events on the PGA Tour, the European Tour, the Asian Tour and a World Golf Championship. The company’s lineup includes 11 different shaft models ($499 each) that are available exclusively through the company’s worldwide network of Authorized Fitters.
Golfers can visit tptgolf.com/wheretobuy to locate a TPT Golf Authorized Fitter in their area. TPT Golf is currently in the process of expanding its network of Authorized Fitters to offer more golfers around the world a new level of performance. Details of the expansion will be shared in the near future.
About TPT Golf
TPT Golf is the golf division of North Thin Ply Technology (NTPT), a Swiss-based technology and composites company with a track record of delivering innovative solutions for high-performance industries.
The company’s portfolio of advancements includes developing a process for producing America’s Cup yacht sails, as well as lightweight bodywork of F1 race cars, skis and snowboards. It has also created the materials technology found in satellites and luxury composite watches (Richard Mille). The record-breaking, solar-powered aircraft “Solar Impulse” also relied on NTPT-produced materials for its epic journey.