Antigua Apparel Named

Hello everyone! Well, I am back home and unwinding from a very eventful and successful trip to Florida. I think that out of all of the PGA Merchandise Shows that I’ve been fortunate to attend this was likely the best one. Not just from a blog/website standpoint but more from the show itself. I think this year the show was very well presented.

Photo Credit: Solheim Cup USA Corporate Merchandise

While there, I had a meeting with Antigua Sportswear with many thanks to Mary Beth Lacy of golf public relations firm Mary Beth Lacy Inc. During my meeting with Pam Miller (Vice President Customer Service & Operations) I had the opportunity to see the line of apparel that Antigua was releasing to the market. The line-up features amazing color stories that will dress up any golfers closet. While there are colors introduced this year that are bright and summery there are other colors in the range that are more neutral for those that prefer to not standout as much. This is not to say that the style is lacking because the design team at Antigua made sure that even the neutral colors had “pop”.

Photo Credit: antigua.com

For the lady golfers out there the range is sleek, bright, fun and sassy. The ladies line-up features sleeve and sleeveless polo options. Of note, the women’s range comes in sizes from S-2XL which covers a full array of the women’s golf populus. The performance of Antigua for a long-time has been a top performer. So it’s no shock that Antigua was named the official golf licensee for the 2017 U.S. Solheim Cup team. Some of the apparel brand ambassadors for Antigua are Britanny Lang, Stacy Lewis and Gerina Piller.

Below is the press release from Antigua that Mary Beth Lacy shared with me.

Photo Credit: LPGA.com

FOR IMMEDIATE RELEASE

February 7, 2017

Antigua To Serve As Official Golf Apparel Licensee for 2017 U.S. Solheim Cup Team

PEORIA, ARIZ., January 31, 2017 -The Antigua Group, Inc., one of the nation’s leading designers and marketers of lifestyle and golf apparel under the distinguished Antigua brand, has been named the official apparel licensee for the 2017 U.S. Solheim Cup Team. The 2017 Solheim Cup will be held at Des Moines Golf and Country Club, August 14-20.

“We have had the good fortune to design and develop the Ryder Cup uniforms for the American team back in 1993 and now four times for the LPGA and the Solheim Cup Team in 2011, 2013, 2015 and now in 2017”, said Ron McPherson, president and CEO of the Antigua Group. “These opportunities are a great honor and recognition for our brand and company.” Though the international competition doesn’t take place until August, the process of designing and developing the team uniforms alongside U.S. Team Captain Juli Inkster and her Assistant Captains began in spring of 2016. The designs were finalized in January.

Over the course of the yearlong development process, Antigua, along with the U.S. Solheim Team, created the team uniform concept. This involves choosing fabrics and designs appropriate for the field of play during a particular time of year in a specific seasonal climate. Antigua also developed samples and the fit of each potential team member in advance of the final team selection, a process that involves two separate fitting and alteration sessions at separate LPGA Tour events.

“It’s been great to work with the staff at Antigua, and they have always been a terrific supporter of the LPGA,” U.S. Captain Juli Inkster said. “They’ve been very enthusiastic about clothing the United States Team, and I’m really excited to see our players dressed in their red, white and blue.”

The final uniforms will consist of two separate apparel changes per day for the tournament rounds, as well as additional outfits for each day of the practice rounds. The process of designing the U.S. Solheim Cup Team uniforms from beginning to end took more than a year.

“All of us at Antigua are very proud to have been chosen by the LPGA to design and develop the uniforms for the 2017 U.S. Solheim Cup Team matches,” McPherson said. “This opportunity is a great honor and undertaken with pride for Antigua company-wide as the development and logistics that are involved with each department play a critical part in the final execution of the process. We have had terrific directional meetings with LPGA staff and of course Captain Inkster.”

About Antigua

Headquartered in Peoria, Arizona, The Antigua Group, through its license sports division, holds license agreements with National Football League (NFL), Major League Baseball (MLB), Minor League Baseball (MiLB), Major League Soccer (MLS), National Hockey League (NHL) and the National Basketball Association (NBA), along with numerous American universities and colleges for men’s, women’s and children’s apparel, headwear and luggage. Antigua additionally designs, produces and supplies product for corporate America and specialty retail managed under its corporate division. Its golf division also holds license agreements with the PGA TOUR, LPGA and the PGA of America.

Until The Next Tee!